Head of Marketing

TN United Kingdom; Essex; On-site; GBP 50,000 - 90,000; Full time

Job summary

An established industry player in the food sector is seeking a visionary Head of Marketing to lead their agile marketing team. This role offers the opportunity to develop a clear brand strategy and implement innovative digital marketing approaches to elevate a beloved foodie brand. With a focus on impactful product launches and compelling campaigns, you will collaborate with various teams to ensure brand consistency and drive engagement. If you have a passion for food and a strong background in brand marketing, this is your chance to make a significant impact in a dynamic environment.

Qualifications

• Extensive brand marketing experience in the Food Industry.
• Strong mentorship skills with attention to detail.

Responsibilities

• Develop and oversee brand strategy for UK & Export markets.
• Implement digital strategy for PR, Social Media, and Influencer marketing.

Skills

Brand Marketing

Digital Strategy

Mentorship

Consumer Insight

Education

Degree in Marketing or related field

Professional certifications in Marketing

Tools

Social Media Platforms

PR Tools

Job description

Social network you want to login/join with:

Does the idea of leading an agile marketing team within a heritage but rapidly innovating foodie brand sound appealing?

Are you a high-energy marketeer with an aspiration for success?

Calling all seasoned Marketing professionals…

Maldon Salt, renowned for its rich heritage and exquisite flavour, is on the lookout for a visionary Head of Marketing to elevate its ambitious international plans.

If you’re passionate about driving impactful product launches and crafting compelling campaigns that captivate audiences worldwide, then this is your chance to do that for one of the world’s best-loved Food brands.

What You’ll Be Doing:

1. Develop and oversee the delivery of a clear brand strategy for the UK & Export markets as part of a 3-5 year business plan.
2. Collaborate closely with the NPD team, Commercial Director, Innovation team, and Sales.
3. Work with local markets and International Marketing to ensure the Global brand strategy, essence, and positioning are understood and followed, maintaining consistency with Maldon Salt brand guidelines.
4. Implement a new digital strategy encompassing PR, Social Media, and Influencer marketing to increase engagement and improve conversion rates globally.
5. Manage suppliers and creative agencies, fostering strong relationships to ensure excellent service and value for money.
6. Coach and develop direct reports (Assistant Brand Manager) and indirect reports (Marketing Executive).

About You:

1. Extensive brand marketing experience, preferably in the Food Industry (FMCG or consumer goods considered).
2. Ability to meet deadlines with attention to detail, understanding customer and consumer needs.
3. Strong mentorship skills, with integrity and good values.
4. Alignment with Company Values: Integrity, Teamwork, Innovation, Drive & Growth.
5. Passion for food with a robust understanding of brand and heritage.

If this role and its responsibilities sound like a good fit, I’d love to speak with you!

Find out more about our opportunities or how we can help further your career – contact us today.

Please get in touch with Thomas Edmondson or click “Apply Now” to be considered for this vacancy.

The Advocate Group is a leading recruitment partner based in the UK, specializing in FMCG and consumer product sectors.

We are an equal opportunities employer and welcome applications from all qualified persons regardless of race, sex, disability, religion/belief, sexual orientation, or age. By applying, you agree to our Privacy Policy, available on our website. Please note that The Advocate Group acts as an employment agency for this vacancy.