Head of Ecommerce

LEON CYCLE; England; On-site; GBP 70,000 - 100,000; Full time

Job summary

A global e-bike company is seeking a Head of Ecommerce to join their team in London. The successful candidate will lead the development of digital sales strategies for Europe and North America, optimize online stores for performance, and manage brand websites on various platforms. Candidates should have at least 10 years of experience in E-Commerce or marketing, along with excellent communication skills and fluency in English. This is a full-time role in the Sporting Goods Manufacturing sector.

Qualifications

• Minimum 10 years of experience in E-Commerce, sales, consumer goods or marketing.
• Experience with international brands.
• Fluent in English.

Responsibilities

• Define digital sales strategy for Europe and North America.
• Drive traffic and develop sales with marketing.
• Optimize online stores for conversion rates.
• Manage brand websites and e-commerce operations.
• Implement SEO for increased online presence.
• Set up digital marketing campaigns.
• Communicate site maintenance schedules.
• Analyze sales data for forecasting.

Skills

E-Commerce strategy development

Organic traffic generation

Performance optimization

Brand management

SEO setup

Communication skills

Interpersonal skills

Digital marketing

Sales analysis

Tools

Google Ads

Facebook Ads

Job description

Leon Cycle is an e‑bike business that was established in Germany in 2014 and has since developed business operations in over 10 countries across Europe, North America and APAC. Leon Cycle offers a range of e‑bike models from mountain bikes, EMTB, folding e‑bikes, trekking e‑bikes and step‑thru e‑bikes. Our range of products are sold via both our own online website as well as e‑Commerce platforms and via our dealers and our own retail stores worldwide.

Currently we are hiring a Head of Ecommerce to join our team in London. As Head of Ecommerce you will be tasked with:

• Take part in the definition of the overall digital sales strategy for Europe and North America.
• Work hand in hand with marketing team to drive organic traffic, develop sales
• Constantly optimize online stores to maximize conversion rates and performance
• Overall management of brands Leoncycle/NCM/ET/FOO websites in Europe and North America, Amazon and other local 3rd‑party e‑Commerce platform stores such as planning, daily operations, advertising and promotions
• Set up SEO to increase online presence of our website
• Set up digital marketing and sales campaigns through Google, Facebook and other medium
• Scheduling and communicating intensive site maintenance as needed
• Follow the global strategy to position the brand as a top e‑bike player in local countries
• Analyze sales‑related data to predict future sales and stock forecasts

Furthermore, you should have:

• 10 years of working experience in E‑Commerce, sales or consumer goods or marketing
• Experience working with an international brand
• Fluency in English
• Excellent communication and interpersonal skills
• Familiar with Google and Facebook and other internet tools

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Sporting Goods Manufacturing

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