Head of Digital Strategy

Better placed recruitment; Manchester; On-site; GBP 70,000 - 100,000; Full time

Job summary

A leading digital agency in Manchester is seeking a Head of Digital Strategy (Search) to drive innovation and measurable results. This role requires a strategic leader with over 8 years of experience in digital marketing, focusing on search strategies and client leadership. You will shape the agency's direction, mentor teams, and collaborate with clients to enhance brand visibility and ROI.

Qualifications

• 8+ years’ experience in digital marketing, especially in search strategy.
• Proven success in a digital agency or consultancy environment.
• Confident with C-suite stakeholders.

Responsibilities

• Lead the agency’s search strategy across SEO and paid search.
• Act as a strategic partner to senior clients.
• Mentor and lead a high-performing team.

Skills

Digital Marketing

Search Strategy

Client Leadership

Team Leadership

Data Literacy

Job description

We are a proud to be partnering exclusively with a leading digital agency renowned for driving innovation and measurable results for their clients. With a diverse portfolio of ambitious brands, they blend creativity with performance to deliver digital strategies that work. As they continue to grow, they are looking to strengthen their senior leadership team with the appointment of a Head of Digital Strategy (Search) — a pivotal hire for the next phase of their journey.

The Opportunity

This is a rare opportunity for a strategic leader with deep expertise in digital marketing and a particular strength in search (SEO, paid search, and beyond). You will play a critical role in shaping the agency’s strategic direction, working closely with clients and internal teams to craft and lead performance-driven digital strategies that elevate brand visibility, customer engagement, and ROI.

Key Responsibilities

• Lead the agency’s search strategy across SEO, paid search, and integrated performance marketing initiatives.

• Act as a strategic partner to senior clients, translating business objectives into smart, measurable digital solutions.

• Collaborate with heads of department to deliver joined-up thinking across the digital ecosystem.

• Mentor and lead a high-performing team, nurturing future leaders and fostering a culture of innovation and accountability.

• Stay ahead of digital trends, bringing fresh thinking and insight to evolve their service offering.

• Drive thought leadership and contribute to new business efforts through pitch strategy and delivery.

About You

• 8+ years’ experience in digital marketing, with a strong emphasis on search strategy and senior-level client leadership.

• Proven success in a digital agency or consultancy environment, with a strong grasp of commercial drivers and client growth.

• Confident and credible with C-suite stakeholders, with the ability to challenge and inspire in equal measure.

• Visionary thinker with a hands-on approach to problem-solving and strategy execution.

• Data-literate and results-oriented, with a track record of delivering measurable business impact.

• Inspirational team leader with a collaborative spirit and a commitment to excellence.