Head of Digital Marketing (Hybrid, Full-Time)

Smart Working; London; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

A leading technology company, Smart Working, seeks a Head of Digital Marketing to define and execute a comprehensive marketing strategy. This hybrid role, based in London, offers the chance to significantly impact the business by driving growth and brand awareness globally. Candidates should have substantial digital marketing experience, preferably in B2B SaaS, and be ready to manage and lead a team in a fast-paced environment.

Benefits

Hybrid working flexibility

24 days holiday + birthday off

Annual wellness budget

Training budget

Company awards and team days out

1 week work from anywhere

Qualifications

• 5+ years in digital marketing, ideally in B2B SaaS or high-growth startups.
• Proven success in scaling lead generation and brand awareness.
• Experience managing freelancers and small teams.

Responsibilities

• Oversee Digital Marketing Strategy including performance channels, content, SEO.
• Implement lead generation campaigns across various platforms.
• Collaborate with Sales and Product teams to align strategies.

Skills

Digital Marketing

B2B SaaS

Lead Generation

Brand Awareness

Data-Driven Marketing

Job description

Head of Digital Marketing (Hybrid, Full-Time)

Head of Digital Marketing (Hybrid, Full-Time)

At Smart Working, our mission is to empower companies to work with the best people in the world. We believe that by unlocking human potential globally, we create opportunities for growth, innovation, and progress on a transformative scale.

Our goal is to eliminate geographic and resource barriers, enabling great people and great companies to thrive. We’re working towards a future where anyone, anywhere, can access life-changing opportunities.

About the Role

We’re a high-growth tech company solving complex hiring challenges through speed, quality, and a human-centric approach. Now, we’re looking for a strategic Head of Digital Marketing to amplify our global presence, elevate our brand, and accelerate our mission to connect exceptional talent with impactful opportunities.

This role offers the autonomy to define and execute a digital marketing strategy from the ground up, shaping how companies worldwide discover, trust, and engage with Smart Working. You’ll work in a dynamic, scale-up environment where rapid execution and real ownership are the norm — no red tape, just results.

You’ll join a high-performance team that values ambition, drive, and accountability while enjoying hybrid working flexibility (3 days in our London office and 2 days working from home).

If you’re passionate about leveraging data-driven marketing to create global impact and fuel the next phase of our journey, join us and help make it real.

About Smart Working

At Smart Working, our mission is to empower companies to work with the best people in the world. We believe that by unlocking human potential globally, we create opportunities for growth, innovation, and progress on a transformative scale.

Our goal is to eliminate geographic and resource barriers, enabling great people and great companies to thrive. We’re working towards a future where anyone, anywhere, can access life-changing opportunities.

About the Role

We’re a high-growth tech company solving complex hiring challenges through speed, quality, and a human-centric approach. Now, we’re looking for a strategic Head of Digital Marketing to amplify our global presence, elevate our brand, and accelerate our mission to connect exceptional talent with impactful opportunities.

This role offers the autonomy to define and execute a digital marketing strategy from the ground up, shaping how companies worldwide discover, trust, and engage with Smart Working. You’ll work in a dynamic, scale-up environment where rapid execution and real ownership are the norm — no red tape, just results.

You’ll join a high-performance team that values ambition, drive, and accountability while enjoying hybrid working flexibility (3 days in our London office and 2 days working from home).

If you’re passionate about leveraging data-driven marketing to create global impact and fuel the next phase of our journey, join us and help make it real.

What You’ll Be Doing

• Own the Digital Marketing Strategy: Oversee everything from performance channels to content, SEO, automation, and CRM
• Drive Growth: Implement lead-gen campaigns across LinkedIn, Google Ads, SEO, and email while testing bold new ideas
• Build and Lead a Team: As we grow, you’ll build a high-performing team — but be hands-on in the early stages
• Collaborate Cross-Functionally: Work closely with Sales and Product to align marketing strategies with commercial goals
• Data-Driven Approach: Track performance and iterate using a full martech stack. Data is your compass
  

Must-Have Skills

• 5+ years in digital marketing, ideally in B2B SaaS, tech, or high-growth startups
• Strategic mindset with the willingness to roll up your sleeves
• Proven success in scaling lead-gen and brand awareness in competitive markets
• Highly driven, ambitious, and comfortable taking full ownership of your domain
• Excellent communicator who thrives in a fast-paced, high-accountability culture
• Experience managing freelancers, agencies, and small teams — with a builder's mentality
• Bonus points for experience marketing tech talent, SaaS products, or staffing/outsourcing services
  

Perks & Benefits

• Hybrid working (London-based team)
• 24 days holiday + your birthday off
• Annual wellness budget
• Training budget
• Company awards and team days out
• 1 week work from anywhere
  

If you’re excited to create a high-impact marketing function inside a fast-growing business with global ambition, we’d love to hear from you.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Software Development

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