Head of Data Strategy & Operations - Customer Marketing

TN United Kingdom; Norwich; On-site; GBP 100,000 - 120,000; Full time

Job summary

An established industry player seeks a Head of Data Strategy & Operations to lead their Customer Data vision. This pivotal role involves driving strategic planning and operational execution to deliver value at scale, partnering with senior leadership to translate goals into actionable data initiatives. As a champion for the Customer Data agenda, you'll leverage your expertise in data and AI to foster transformational change in a fast-evolving landscape. Join a company committed to investing in its people, offering competitive salaries, generous benefits, and a supportive work environment that values inclusivity and flexibility.

Benefits

Generous pension scheme

29 days holiday plus bank holidays

Up to 40% discount on Aviva products

Free Aviva shares through Matching Share Plan

Paid volunteering days

Flexible benefits including sustainability options

Supportive policies including parental leave

Wellbeing support and tools

Qualifications

• Proven experience driving transformational change in complex organizations.
• Ability to partner and collaborate with cross-functional senior stakeholders.

Responsibilities

• Own the vision and strategy for Customer Data at Aviva.
• Define the Customer Data Strategy and Roadmap to support business ambitions.
• Engage stakeholders and ensure effective budgeting and financial oversight.

Skills

Data Expertise

AI Knowledge

Strategic Thinking

Consultative Skills

Communication Skills

Transformation Experience

Stakeholder Management

Job description

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Head of Data Strategy & Operations - Customer Marketing, Norwich

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Client:

Aviva

Location:

Job Category:

Customer Service

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EU work permit required:

Yes

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Job Reference:

1cc30d7882af

Job Views:

3

Posted:

10.05.2025

Expiry Date:

24.06.2025

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Job Description:

Head of Data Strategy & Operations - Customer Marketing

The role exists to own the vision and strategy for Customer Data at Aviva and drive its strategic planning and operational execution to ensure delivery of value at scale. The role will partner with Digital and Marketing senior leadership within C&M and Propositional teams within IWR and GI to translate strategic goals into actionable data programs and initiatives. It is also a key advisor to the Chief Data Officer and a visible leader that champions the Customer Data agenda across the organisation.

A bit about the job:

The role requires a strong strategic thinker, with proven experience of driving transformational change in complex organizations, and deep understanding of data as enabler of decision-making and driver of operational effectiveness in a fast-evolving technology landscape.

• Define the medium to long-term Customer Data Strategy and Roadmap to support Aviva's business ambitions in C&M and the markets
• Make prioritisation decisions to design a strategic data change portfolio, enabling an annual change budget for C&M with a significant ROI over 5 years
• Manage business demand into the Data team, design annual strategic priorities for the CDO team, and define KPIs and OKRs reportable to the Aviva Executive Committees and Board to demonstrate the success and impact of data programs
• Develop and implement the Data strategy, ensuring alignment with vision, roadmap, and performance targets
• Engage and align stakeholders, ensuring effective budgeting, financial oversight, and high senior stakeholder engagement

Skills and experience we’re looking for:

• Demonstrates high intellectual curiosity and strong expertise in Data, AI, and technology evolution
• Exhibits strategic thinking with the ability to balance long-term vision and immediate priorities
• Possesses excellent consultative and communication skills to work with senior stakeholders, influence direction, and resolve challenges
• Has extensive experience in strategy, planning, and transformation roles within fast-moving and large matrix organizations
• Proven ability to partner and collaborate with cross-functional senior stakeholders, with credibility at CxO levels, and preferably a good understanding of financial services

What you’ll get for this role:

Our purpose - with you today, for a better tomorrow – is a promise we make to our colleagues too. And one of the ways we live up to that promise is by investing in you. We have so much to offer when it comes to being an Aviva colleague.

• National salary £100,000 - £120,000 and London salary £130,000 - £140,000 (depending on location, skills, experience, and qualifications)
• Bonus opportunity – 25% of annual salary. Actual amount depends on your performance and Aviva’s.
• Generous pension scheme - Aviva will contribute up to 14%, depending on what you put in.
• 29 days holiday plus bank holidays, and you can choose to buy or sell up to 5 days
• Make your money go further - Up to 40% discount on Aviva products, and other retailer discounts
• Up to £1,200 of free Aviva shares per year through our Matching Share Plan and share in the success of Aviva with our Save As You Earn scheme
• Brilliantly supportive policies including parental and carer’s leave
• Flexible benefits to suit you, including sustainability options such as cycle to work
• Make a difference, be part of our Aviva Communities and use your 3 paid volunteering days to help others
• We take your wellbeing seriously with lots of support and tools

Take a look to learn more. Put a salary into this calculator to see what your total Aviva Reward could be.

Aviva is for everyone:

We’re inclusive and welcome everyone – we want applications from all backgrounds and experiences. Excited but not sure you tick every box? Even if you don’t, we would still encourage you to apply. We also consider all forms of flexible working, including part time and job shares.

We flex locations, hours, and working patterns to suit our customers, business, and you. Most of our people are smart working – spending around 50% of their time in our offices every week - combining the benefits of flexibility, with time together with colleagues.