Head of B2B Sales - Health Insurance

Bupa; Brighton; Hybrid; GBP 150,000 - 200,000; Full time

Job summary

A global healthcare leader seeks a Head of B2B Sales to drive its SME health insurance market strategy. The role entails P&L accountability, leading an account management team, and developing client relationships. Ideal candidates will have extensive insurance sales leadership experience and a track record of winning new business. This position offers a competitive salary and various benefits, encouraging a diverse and inclusive workplace.

Benefits

Management Bonus Scheme

Car Allowance

Private medical insurance

25 days holiday

Enhanced parental leave

Pension scheme

Discounts on Bupa products

Access to mental health support

Qualifications

• Proven experience in the insurance sector, focusing on sales leadership.
• Proven track record of winning new business.
• Experience in managing large corporate accounts.

Responsibilities

• Lead the growth strategy for SME health insurance.
• Manage P&L for large corporate accounts.
• Collaborate with internal teams to develop offers.

Skills

Sales leadership

New business acquisition

Profit & Loss management

Commercial acumen

Strategic thinking

Interpersonal skills

Consultative problem-solving

Regulatory compliance

Job description

Job Description

Head of B2B Sales - Health Insurance

Competitive Salary, bonus & benefits

London/Brighton/Hybrid

Permanent / 35 hours a week

Closing date – 8th August 2025

We make health happen

At Bupa, we’re here to help people live longer, healthier, happier lives – and make a better world. As a global healthcare leader with no shareholders, our customers are at the heart of everything we do. This role is a key part of that mission.

As Head of B2B Sales, you’ll lead the charge in shaping and growing the SME health insurance market – ensuring we deliver exceptional value and care to our clients. You’ll be at the forefront of driving strategy, innovation, and performance

Key Responsibilities

• Own and deliver the growth strategy for SME, full P&L accountability.
• Lead and inspire the account management team, and provide matrix leadership to Segment Managers across the UK & Africa.
• Collaborate with pricing, marketing, and proposition teams to shape compelling offers and campaigns.
• Drive new business and renewals through proactive pipeline and relationship management.
• Represent your segment in strategic forums, contributing to the wider Distribution strategy and Sales Centre of Excellence.
• Coach and develop sales talent, ensuring high performance and compliance.
• Build strong relationships with key clients and stakeholders, internally and externally.
• Champion a culture of integrity, customer focus, and continuous improvement.
  
  

What We’re Looking For

• Insurance sector - proven experience in sales leadership
• Track record of winning new business
• Profit & Loss management for large corporate accounts
• Commercially astute with deep understanding of pricing, risk, and contract negotiation.
• Strategic thinker with the ability to lead change and deliver results.
• Excellent interpersonal, communication, and influencing skills.
• A consultative approach to problem-solving and client engagement.
• Committed to delivering fair outcomes and meeting regulatory standards.
  
  

Benefits

Our benefits are designed to make health happen for our people. Viva is our global wellbeing programme and includes all aspects of our health – from mental and physical, to financial, social and environmental wellbeing. We support flexible working and have a range of family-friendly benefits.

In this role you will receive the following benefits and more:

• Management Bonus Scheme
• Car Allowance
• Private medical insurance
• 25 days holiday, increasing through length of service
• Enhanced parental leave
• Pension scheme
• Discounts on Bupa products and services
• Access to mental health support and wellbeing tools
  
  

Why Bupa

We’re a health insurer and provider. With no shareholders, our customers are our focus. Our people are all driven by the same purpose – helping people live longer, healthier, happier lives and making a better world. We make health happen by being brave, caring and responsible in everything we do.

We encourage all of our people to “Be you at Bupa”. We champion diversity and understand the importance of our people representing the communities and customers we serve. That’s why we especially encourage applications from people with diverse backgrounds and experiences.

Bupa is a Level 2 Disability Confident Employer. This means we aim to offer an interview/assessment to every disabled applicant who meets the minimum criteria for the role. We’ll make sure you are treated fairly and offer reasonable adjustments as part of our recruitment process to anyone that needs them.

If you require information regarding this role in an alternative format, please email: [e-mail]

Time Type

Full time

Job Area

Locations:

London, Victory House, Brighton