GTM Product Manager

83zero Ltd; City Of London; Hybrid; GBP 90,000 - 100,000; Full time

Job summary

A leading fintech company in London is seeking an experienced Product Manager to drive the launch of new payment products. The role involves market analysis, customer insights, product positioning, and developing pricing strategies. Ideal candidates will have a background in payments and product management, showcasing a customer-first mindset. Competitive salary offered with hybrid working options.

Benefits

Bonus and benefits

Qualifications

• Proven product management experience.
• Background in payments highly desirable.
• Sector expertise within Fintech, Gaming, Retail, or Government.

Responsibilities

• Research competitive landscapes and customer needs.
• Identify and validate customer pain points.
• Define and communicate product value proposition.
• Develop pricing models aligned with market standards.
• Build marketing messaging and campaigns.
• Equip sales teams for product launches.
• Lead product rollouts and customer onboarding.
• Track KPIs to optimise go-to-market strategy.

Skills

Product Management

Market Analysis

Customer Insight

Pricing Strategy

Job description

Overview

Product Manager - Go to Market Payments

London - Hybrid

90,000 - 100,000 per annum + bonus and bens

The Role

We are seeking an experienced and driven Product Manager - Go to Market Payments to join a fast paced Fintech Greenfield Programme. This role is responsible for identifying industry pain points and product opportunities, then developing and executing strategies to launch and successfully scale new payment products to market.

You will define target audiences, pricing, distribution channels, marketing messaging, and sales tactics to ensure adoption and market differentiation.

The ideal candidate combines deep industry knowledge, commercial acumen, and a customer-first mindset to create payment solutions that address real-world challenges.

What You Will Do

• Market Analysis - Research competitive landscapes, customer needs, and emerging trends in payments.
• Customer/Industry Insight - Identify and validate pain points through research and feedback, shaping product features and solutions.
• Product Positioning - Define and communicate the unique value proposition, highlighting differentiators vs. competitors.
• Pricing Strategy - Develop pricing models that align with value, market standards, and adoption goals.
• Marketing & Comms - Collaborate with marketing to build compelling messaging, campaigns, and product collateral.
• Sales Enablement - Equip sales teams with training, tools, and resources to successfully sell new payment solutions.
• Launch Execution - Lead product rollouts, customer onboarding, and adoption tracking.
• Performance Monitoring - Track KPIs such as acquisition, transaction volume, and revenue to optimise GTM strategy.

Qualifications

• Proven Product Management experience.
• Background in payments highly desirable.
• Sector expertise within Fintech, Gaming, Retail, Government, Corporate, etc. is a strong advantage.

If this role is of interest to you then please contact David Eales with an up to date CV.