Growth Lead

Soar With Us; City of Edinburgh; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A growth agency in Edinburgh seeks a Growth Lead to develop and implement growth strategies for e-commerce brands. The ideal candidate has 3-5+ years in growth/performance marketing, excels in strategic thinking, and can confidently communicate with stakeholders. The role includes mentoring junior team members and ensuring profitability targets are achieved. Competitive benefits include remote work options and a focus on professional growth.

Benefits

25 days holiday + birthday off

Private health insurance

Life insurance

Wellness perks

Company pension scheme

End-of-year bonus scheme

Work abroad scheme

Qualifications

• 3–5+ years in growth/performance marketing.
• Proven experience scaling e-commerce brands profitably.
• Strong grasp of acquisition funnels, retention levers, CAC/LTV.
• Experience leading client strategy and/or mentoring a team.

Responsibilities

• Lead holistic growth strategies connecting media buying and creative.
• Act as strategic anchor for key accounts and link actions to outcomes.
• Monitor performance using analytics tools and ensure profitability targets are met.
• Mentor junior strategists and support cross-functional collaboration.

Skills

Strategic thinking

Commercial acumen

Confident communicator

Analytical skills

Creative mindset

Organisational skills

Proactive attitude

Resilience in fast-paced environment

Job description

Overview

Role: Growth Lead

Function: Growth Strategy, Client Leadership, E-commerce Scale

Reports to: Head of Growth / Account Director

Core Responsibility: Lead holistic growth strategies that connect media buying, creative, and CRO to scale e-commerce brands profitably.

KPI: Client revenue growth, CAC/LTV targets, retention, and cross-service upsells

About Us

At Soar With Us, we don’t just run ads — we scale businesses. In 2024, we profitably managed over £250m in ad spend across Meta, Google, and TikTok, helping brands like The Essence Vault, Art of Football, and Bee Inspired achieve industry-leading results.

Values

• Extreme Ownership – full accountability for every outcome.
• Radical Curiosity – challenging assumptions to unlock smarter growth.
• Kind Candour – honest feedback, delivered with empathy.
• Client-Centricity – thinking like owners, acting in our clients’ best interests.

Core Responsibilities

Growth Strategy & Planning

• Develop 12-month roadmaps across creative, performance, and CRO.
• Set ambitious, data-driven KPIs for acquisition and retention.
• Conduct competitor analysis and market research to uncover growth opportunities.

Client Leadership

• Act as strategic anchor for key accounts, linking actions to business outcomes.
• Align POD members (media buyers, creatives, AMs) to deliver results.
• Present insights and recommendations persuasively to senior stakeholders.

Data & Optimisation

• Use Shopify, Triple Whale, and ad analytics to monitor performance.
• Translate raw data into actionable strategies and client recommendations.
• Ensure profitability targets (ROAS, CAC, LTV) are consistently achieved.

Team & Mentorship

• Mentor junior strategists and support cross-functional collaboration.
• Contribute to building best-in-class processes across the agency.

Requirements

What Success Looks Like

• 6 Months: Delivering profitable strategies across accounts, aligning POD teams effectively.
• 12 Months: Trusted with flagship clients, mentoring junior team members, and refining growth frameworks.
• 24 Months: Progression to Head of Growth, shaping agency-wide growth strategy and leading large account portfolios.

You…

• Strategic thinker with strong commercial acumen.
• Confident communicator who can influence stakeholders. Analytical but also creative in identifying growth levers. Organised, proactive, and resilient in a fast-paced environment.

Skills & Experience

• 3–5+ years in growth/performance marketing.
• Proven experience scaling e-commerce brands profitably.
• Strong grasp of acquisition funnels, retention levers, CAC/LTV.
• Experience leading client strategy and/or mentoring a team.

Benefits

• 25 days holiday + birthday off + long-service holiday scheme.
• Private health insurance, life insurance, and wellness perks.
• Company pension scheme for long-term financial stability.
• Peer recognition + end-of-year bonus scheme.
• Remote / hybrid working options.
• Work abroad scheme – up to 30 days at a time.
• Fast-track progression to Head of Growth.
• Bonus structure + recognition platform.