Growth-Focused Marketing Lead - Campaigns (Hybrid)

The Aa; England; Hybride; GBP 50 000 - 75 000; Plein temps

Avantages offerts par ce poste

25 days annual leave

Employer pension contribution

Free AA breakdown membership

GP access and wellbeing support

Employee discounts

Résumé du poste

The AA is seeking an experienced Marketing Manager to own end-to-end marketing for CarCare, shaping brand and customer propositions across channels. You will collaborate with Marketing, Customer, Digital, Creative, Technology and Legal teams to deliver high-quality activity at pace, building scalable marketing foundations and a distinctive customer experience.

Reporting to the Head of Marketing, you will balance commercial thinking with disciplined delivery, translating strategy into briefs and

Qualifications

• Experience delivering integrated marketing campaigns from brief to execution.
• Strong cross-channel marketing knowledge across CRM, digital, brand, paid media, content, social or PR.
• Proven ability to manage multiple workstreams with high-quality output.
• Excellent stakeholder management across functions and levels.
• Commercial mindset with data-driven decision making to drive conversions and revenue.

Responsabilités

• Lead end-to-end delivery of integrated marketing campaigns across CRM, digital, paid, owned and earned channels.
• Coordinate creative content and assets with internal and external partners to ensure high quality output.
• Manage multiple marketing workstreams from brief to delivery, balancing timelines and priorities.
• Track campaign performance and use insights to improve engagement, conversions, bookings and revenue.
• Collaborate across CarCare and AA teams to connect marketing with customer journeys and commercial priorities.
• Help build marketing foundations: messaging, claims, assets and channel content.

Connaissances

Integrated marketing campaigns

Channel mix (CRM, digital, brand, paid

Description du poste

The AA is seeking an experienced Marketing Manager to own end-to-end marketing for CarCare, shaping brand and customer propositions across channels. You will collaborate with Marketing, Customer, Digital, Creative, Technology and Legal teams to deliver high-quality activity at pace, building scalable marketing foundations and a distinctive customer experience.

Reporting to the Head of Marketing, you will balance commercial thinking with disciplined delivery, translating strategy into briefs and