Growth-Driven General Manager - Ecommerce & Ops

Zachary Daniels; Chorley; On-site; GBP 90,000 - 130,000; Full time

Benefits offered by this job

Performance-related bonus

Pension and company benefits

Equity options

Job summary

Zachary Daniels seeks a commercially minded General Manager for a UK activewear brand. The role covers day-to-day leadership across commercial, ecommerce, product, operations, finance and people, reporting to the Founder and CEO.

You will drive profitable growth and develop the operating model toward Managing Director level over 3–5 years. Translate the Founder’s vision into priorities, plans and measurable results, balancing strategy with hands-on execution to deliver strong business

Qualifications

• Senior commercial or operational experience in ecommerce/retail/consumer goods.
• Accountability for P&L, budgets and forecasts.
• Evidence of profitable growth and strong financial judgment.
• Experience across ecommerce, product, stock, fulfilment or supply chain.
• Leadership of multi-functional teams and budgets/KPIs.
• Data-driven, execution-focused mindset in founder-led environments.

Responsibilities

• Lead day-to-day commercial and operational performance of the business.
• Own the P&L, budgets, forecasts and management reporting.
• Improve revenue, margin, profitability, cash generation and working capital.
• Lead ecommerce trading and improve conversion, customer acquisition and repeat purchases.
• Strengthen product, merchandising, stock and promotional planning.
• Improve stock turn, full-price sell-through and aged-inventory management.
• Oversee supply chain, fulfilment, returns and customer service.
• Introduce clear KPIs, accountability and effective management routines.
• Lead and develop a multi-functional team and identify growth opportunities.
• Reduce reliance on the Founder for routine decisions.

Skills

Senior leadership

P&L ownership

Ecommerce/retail experience

Data-driven

Budgeting and KPIs

Job description

Zachary Daniels seeks a commercially minded General Manager for a UK activewear brand. The role covers day-to-day leadership across commercial, ecommerce, product, operations, finance and people, reporting to the Founder and CEO.

You will drive profitable growth and develop the operating model toward Managing Director level over 3–5 years. Translate the Founder’s vision into priorities, plans and measurable results, balancing strategy with hands-on execution to deliver strong business