Growth-Driven Digital Marketing Specialist (Hybrid)

Spotlight Recruitment; Oxford; Hybrid; GBP 42,300 - 51,700; Full time

Benefits offered by this job

28 days holiday (20 + 8 bank holidays)

Company pension (NEST)

Free annual eye test + eyewear allowance

Fantastic culture, autonomy & growth opportunities

Job summary

A leading recruitment agency is seeking a Digital Marketing Specialist for a fast-growing food brand in Oxford. This hybrid role focuses on driving digital strategy and optimising customer journeys. Responsibilities include managing email marketing, designing campaigns, and collaborating with UX/UI teams to elevate the brand presence. The ideal candidate should have proven digital marketing experience and strong analytical skills. Join a dynamic team that values growth and creativity in the marketing field.

Qualifications

• Experience in FMCG/food marketing is a plus.
• Strong skills in digital marketing strategy development.
• Ability to manage influencer partnerships.

Responsibilities

• Design and optimise customer journeys across web & email.
• Collaborate with UX/UI teams to enhance on-site experience.
• Own email marketing strategy including flows & campaigns.
• Launch seasonal campaigns and product promotions.
• Build cross-sell/up-sell systems to connect products.
• Keep communications aligned with brand values.

Skills

Proven digital marketing experience

Analytical mindset with strong Excel skills

Confidence across social platforms (Meta, TikTok)

Tools

Klaviyo

Job description

A leading recruitment agency is seeking a Digital Marketing Specialist for a fast-growing food brand in Oxford. This hybrid role focuses on driving digital strategy and optimising customer journeys. Responsibilities include managing email marketing, designing campaigns, and collaborating with UX/UI teams to elevate the brand presence. The ideal candidate should have proven digital marketing experience and strong analytical skills. Join a dynamic team that values growth and creativity in the marketing field.