Group Product Manager- Medical Device

TN United Kingdom; Bedford; On-site; GBP 45,000 - 80,000; Full time

Job summary

An innovative company is seeking a Marketing Manager to lead strategic marketing activities for their specialized product line. This role involves developing marketing programs, analyzing competitive products, and conducting market research to identify new opportunities. The ideal candidate will have a strong background in product marketing, excellent management skills, and the ability to collaborate across departments. Join a forward-thinking organization dedicated to improving healthcare solutions and make a significant impact in the medical diagnostics industry.

Qualifications

• 5+ years of experience in product marketing or sales management.
• Bachelor's degree in a relevant technical discipline required.

Responsibilities

• Develop and implement marketing programs for the assigned product line.
• Conduct market research to identify opportunities for new products.
• Coordinate training needs of the marketing staff.

Skills

Functional management skills

Technical skills

Conflict management

Business acumen

Education

Bachelor's degree in medical technology

MBA

Job description

Overview

Werfen

Werfen is a growing, family-owned, innovative company founded in Barcelona, Spain. We are a worldwide leader in specialized diagnostics in the areas of Hemostasis, Acute Care Diagnostics, Transfusion, Autoimmunity, and Transplant. Through our Original Equipment Manufacturing (OEM) business line, we research, develop, and manufacture customized assays and biomaterials. We operate directly in 30 countries and in more territories through distributors. Our Headquarters and Technology Centers are located in the US and Europe, with a workforce of more than 7,000 employees.

Our success stems from a focus on these rapidly evolving diagnostic areas, our commitment to customers, and dedication to innovation and quality. We are passionate about providing healthcare professionals with comprehensive solutions to improve hospital efficiency and patient care.

Position Summary:

Under the direction of the department Director, oversee the daily management of the marketing staff for the product line. Prepare strategic marketing activities and programs for all supported products. Provide marketing assistance and support to affiliates, distributors, and customers.

Responsibilities

Key Accountabilities:

• Develop and implement marketing programs for the assigned product line in collaboration with marketing teams.
• Assist in the planning and creation of advertising, promotional materials, and technical information.
• Promote the generation of technical publications on products and applications through the marketing staff.
• Analyze competitive products, pricing, and selling techniques, providing oversight.
• Conduct market research to identify and evaluate opportunities for new products.
• Stay informed about developments and testing in the medical diagnostic industry relevant to the company's future marketing strategies and products.
• Coordinate efforts across departments (R&D, QA, Regulatory, Manufacturing, Commercial Operations, Marketing) related to market analyzers, tests, and production planning.
• Understand the technical aspects of IL and competitive products.
• Comprehend regulatory requirements for assigned products.
• Oversee and coordinate the training needs of the marketing staff.

Budget managed: N/A

Internal Networking/Key relationships: To be determined based on department needs.

Skills & Capabilities:

• Strong functional management skills, including hiring and developing team members.
• Strong technical skills with the ability to learn new technologies.
• Conflict management skills, timely decision-making, and strong business acumen.

Qualifications

Minimum Knowledge & Experience:

• Bachelor's degree in a relevant technical discipline such as medical technology, biomedical engineering, or equivalent.
• An MBA is a plus.
• At least 5 years of experience in product marketing, marketing, and/or sales management.
• Practical knowledge of Hemostasis or Critical Care related to the product line.

International Mobility Required: No

Travel Requirements:

• Up to 25% travel required.

Werfen is an Equal Opportunity employer committed to a diverse workplace. We prohibit unlawful discrimination, harassment, or retaliation based on race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, disability, medical condition, marital status, veteran status, or any other protected characteristic. If you need accommodation during the application process due to a disability, please contact us.