Group Marketing Director

Hollywood Bowl Group Plc; Hemel Hempstead; On-site; GBP 70,000 - 90,000; Full time

Job summary

A leading entertainment company in Hemel Hempstead is looking for an experienced Group Marketing Manager to define and lead multi-territory marketing strategies. The ideal candidate will have over 10 years of senior marketing experience, with a strong background in international markets. This role offers a comprehensive benefits package and opportunities for professional growth in a dynamic environment.

Benefits

Access to Electric Vehicle scheme

20% annual performance bonus

22 days holiday + additional days

50% off food when working

Enhanced pension plan

Group Life Assurance

Employee Assistance Programme (EAP)

Qualifications

• 10+ years of senior marketing leadership experience required.
• 5 years in an international or multi-territory role preferred.
• Proven success in integrated marketing strategies.

Responsibilities

• Implement and evolve the overarching marketing strategy.
• Lead the multi-territory marketing strategy.
• Build and lead an international content team.

Skills

Leadership

Marketing Strategy

Cross-Functional Team Management

Brand Awareness

Job description

Overview

About The Role: Are you an experienced leader with a proven track record of managing multi-region teams, someone who can inspire, develop, and lead a high-performing, creative, and commercially minded marketing team? Are you looking to join a company that is fast paced and with exciting growth plans?

The What and The Why: Join Hollywood Bowl Group as our Group Marketing Manager. In return you’ll get a comprehensive package and opportunities to shape a growing international marketing agenda.

Benefits

• Access to our Electric Vehicle scheme and £5,000 allowance
• 20% annual performance bonus
• 22 days holiday + additional days with length of service
• 50% off food when you are working in centres
• Enhanced pension plan
• Group Life Assurance
• Group Income Protection
• Free games vouchers every month
• 30% discount off food and drink for you and up to five friends
• Access to our Employee Assistance Programme (EAP) for you and your family
• Opportunity to join our healthcare cash plan
• Financial long service awards
• A £15 donation to our charity partner when you complete your induction
• Enhanced maternity, paternity, adoption, and shared parental leave benefits

The What

Here's some of what you will be doing:

• Supporting the Chief Marketing and Technology Officer to implement and evolve the overarching marketing strategy.
• Define and lead the multi-territory marketing strategy to drive brand awareness, customer growth and revenue across international markets.
• Lead the global organic social strategy, ensuring alignment with business goals and tailoring content to resonate with local audience segments across multiple markets
• Build and lead an international content team responsible for producing engaging, on-brand content tailored to the needs of multiple regions, while maintaining global brand cohesion

Qualifications

• Minimum 10+ years of senior marketing leadership experience, with at least 5 years in an international or multi-territory role
• Demonstrable success leading integrated marketing strategies across multi territory brand, digital, content, CRM, and performance marketing
• Proven experience in both centralised (group-level) marketing structures and supporting local market execution
• Expertise in managing cross-functional teams, agencies, and partners across multiple countries or regions
• Experience in working closely with territory leaders, business partnering and influencing at all levels, while building and maintaining strong, collaborative working relationships
• This role is office based and requires international travel

Bonus points

• Experience in the leisure, hospitality, or retail sector.
• CIM qualification or equivalent.

The Who

Hollywood Bowl Group has a passion for bringing families and friends together for affordable fun and healthy competition. Following our listing on the main stock market in 2016 we became Hollywood Bowl Group, seeking out the perfect locations for our bowling and golf centres nationwide. We formed our customer proposition, built on real feedback, and went from strength to strength with our in-centre game technology and online scoring systems. Now with 75 centres across the UK and 15 centres in Canada, operating under the Hollywood Bowl, Putt & Play and Splitsville brands, we\'re proud to be ambitious market leaders in experiential family entertainment. We continue to expand our estate and look for profitable opportunities to grow, with an average of three new sites opening each year.

At Hollywood Bowl Group, we value diversity and inclusion, and we\'re committed to creating a working environment that promotes equal opportunities. Individual differences and the contributions of all employees are recognised and valued and we believe that a diverse and inclusive workplace makes us a more relevant, more competitive, and more resilient company.