Group Marketing Administrator

Waylands Automotive Limited; Oxford; On-site; GBP 28,000; Full time

Job summary

An independent family-owned car dealer is seeking a Marketing Administrator to join their dynamic team in Oxford. This role is perfect for someone who is organized, curious, and eager to support the marketing team in enhancing the company's presence across various brands. You will be involved in updating systems, managing customer records, and ensuring that marketing campaigns are accurately reflected on the website. With a commitment to employee development and a diverse workplace, this opportunity offers a chance to grow your career in a supportive environment. Join a company that values its people and fosters talent!

Benefits

31 days holiday per year

Employee support programme

Discounted vehicle parts and servicing

Opportunities for training and career progression

Contributory pensions scheme

Life insurance of 2x salary

Qualifications

• Strong interpersonal and communication skills are essential.
• Organizational and time management skills are crucial for success.

Responsibilities

• Update DMS and CRM systems based on marketing activities.
• Assist in ensuring website accuracy for promotional offers.

Skills

Interpersonal Skills

Organizational Skills

Problem Solving

Communication Skills

Attention to Detail

Education

A Level or equivalent in Business Studies, Marketing

Tools

Dealer Management System (DMS)

Customer Relationship Management (CRM)

Job description

Due to the continuing success of Waylands, we are growing our Marketing team and are recruiting a Marketing Administrator to be based at our office in Oxford. Although previous experience is preferred, we are looking for someone who is organised, curious about the business and our industry, can help us produce well-worded content and builds great relationships with stakeholders.

The Marketing Administrator will be responsible for supporting our wider marketing team to create, maintain and expand company presence and visibility across all our brands. You would be entrusted with ensuring that good data administration and customer marketing preference processes are observed and adhered to. Further to this, at peak periods, the role will assist the marketing team in updating our websites to reflect our current marketing campaigns in an accurate and timely manner.

What’s the Job?

• To update the Dealer Management System (DMS) and Customer Relationship Management (CRM) System to reflect changing customer marketing preferences, as a result of marketing activity.
• To extract data from our DMS and CRM Systems based on parameters supplied by the marketing team, to enable campaign execution.
• To undertake competitor benchmarking after promotional offers are created to ensure the competitiveness of offers.
• To ensure that best practice in relation to the management of customer records is adhered to.
• To support the Head of Marketing with the fulfilment of data subject access requests.
• To help ensure our website is up to date with the latest promotional offers across our brand portfolio, and that all offers are checked for accuracy before publishing.
• To assist with the production of campaign landing pages according to a brief delivered by our marketing team, to ensure effective campaign delivery.

Who Are We Looking For?

Essential

• Strong interpersonal, collaboration and communication skills
• Good organisational, planning and time management skills
• Logical and critical problem solving ability
• Command of the English language with excellent attention to detail
• Works well independently

Desirable

• Ability to relate to stakeholders at all levels, both within the business and externally
• Previous marketing experience including creating content in highly regulated industries
• Working knowledge of Financial Conduct Authority (FCA) regulations
• Experience within the automotive industry
• Educated to A Level of equivalent, ideally in Business Studies, Marketing or a related discipline

What Do You Get In Return?

• Working hours of Mon-Fri 8.30am to 5.30pm (40 hours per week).
• Salary of £28,000 per annum
• 31 days holiday per year (including Bank Holidays)
• Benefits platform with employee support programme
• Discounted rates of vehicle parts and servicing
• Opportunities for training and career progression
• Contributory pensions scheme for eligible staff
• Life insurance of 2x salary

Why Waylands?

Waylands are an independent family owned car dealer. Our company value “our people are at the heart of our success” was demonstrated recently when we won the AM Dealer Group of the Year award for the sixth year running.

We like to grow our own talent. We love promoting people and offer a range of development and training. We recruit talent over experience.

We are committed to building a diverse workforce. We hire great people from a wide variety of backgrounds, because diverse views and ideas makes our company stronger. If you’re interested in learning more, we’d love to receive your application.

Ref: GMA

Closing Date 04/07/2025

Location Waylands Oxford

Benefits Marketing

Salary £28k