Graphic and Social Media Officer

Bournemouth and Poole College; Poole; On-site; GBP 32,000; Full time

Job summary

Bournemouth and Poole College cherche un Graphic and Social Media Officer pour développer sa stratégie de contenu sur les réseaux sociaux. Le candidat idéal aura de l'expérience en marketing et en création de contenu, contribuant ainsi à l'augmentation de la notoriété de la marque de l'établissement. Offrant un salaire compétitif et de nombreux avantages, ce poste représente une belle opportunité pour un professionnel passionné et engagé.

Benefits

27.5 jours de congés annuels plus jours fériés

Accès à des programmes de réduction chez divers détaillants

Inscription au régime de pension NEST

Jours supplémentaires pendant la période de Noël

Qualifications

• Expérience pertinente dans le domaine du marketing ou des communications.
• Connaissance des plateformes sociales et de leur stratégie.
• Création de contenu pour divers médias en ligne.

Responsibilities

• Diriger l'implémentation de la stratégie de médias sociaux.
• Créer et publier du contenu engageant.
• Analyser les données pour améliorer la portée et l'engagement.

Skills

Communication verbale et écrite

Création de contenu engageant

Analyse des réseaux sociaux

Education

Niveau 2 en anglais et mathématiques

Diplôme en Marketing, Communications, ou Design Graphique

Job description

Here at Bournemouth & Poole College, we are looking to recruit an Graphic and Social Media Officer on a full-time, fixed term basis (Maternity cover). In return,you will receive a competitive salary of £31,289 per annum.

About Us

At Bournemouth & Poole College our staff are passionate and committed to achieve the very best outcomes for our students – we transform lives. We recognise and value our people as our most important asset in achieving each of the strategic outcomes within our College’s Strategic Plan. We believe it is through our people that an excellent student experience will be delivered, and this will have a positive impact in our local community. We value inclusion and we are committed to the promotion of equality, diversity, and inclusion, ensuring we have a diverse, skilled, and motivated workforce who are empowered and engaged. This makes our College a unique, vibrant and rewarding place to work. You will be employed through Southern Educational Professional Services Ltd; a subsidiary of the College.

The Graphic And Social Media Officer Role

The Graphic and Social Media Officer’s role within the college’s marketing team, has a leading role in the development and implementation of our social media strategy to increase awareness and engagement across various online platforms. The postholder will work to develop and manage paid social ads to encourage engagement and enhance the college’s brand.

Working with the Graphic and Digital Designer to assist with the creation of branding materials and marketing collateral.

The Marketing Department’s primary focus is to attract new students and provide specialist marketing support to teams across the College to visualize and create a consistent, innovative and highly regarded brand and customer experience.

Key Responsibilities Of The Graphic And Social Media Officer

• Leading the implementation of our social media strategy to increase brand awareness and engagement.
• Creating, curating and publish ing engaging content, optimizing for each distinct social platform.
• Work ing with the Marketing & Communications Manager to plan and execute paid campaigns on online platforms.
• Utilis ing data to develop plans for further paid advertisements, covering event promotion, brand awareness and campaigns.
• Analys ing social media insights and metrics to drive growth.
• Creating, update and maintain video content across a range of online platforms.
• Keeping up-to-date with behaviours of targeted demographics to identify new opportunities for online growth.
• Pro-actively finding creative ways to share college news and in line with industry trends.
• Assisting the Graphic and Digital Designer to design and prepare graphics for social posts, print materials and marketing collateral that adheres to brand guidelines, maintaining a consistent identity.
  
  

About You

• Level 2 (or equivalent) English and Maths.
• Relevant work experience or degree in Marketing, Communications, Graphic Design, or a similar field.
• Experience creating engaging content for a range of platforms.
• Knowledge of the social media landscape and implementation of strategy.
• Communication including written and verbal across a variety of stakeholders.
• Attendance at college events such as open evenings, including outside of normal working hours.
  
  

Benefits

You will receive excellent benefits and a competitive salary:

• 27.5 days annual leave plus bank holidays, increasing to 30.5 after 5 years' service
• up to 4 days additional leave during the Christmas closure period
• Access to Discount Schemes at multiple retailers
• Enrolment into the NEST Pension Scheme
  
  

If you feel you are the right candidate for this Graphic and Social Media Officer rolethen please click ‘apply’ now! We’d love to hear from you!

We are committed to safeguarding and promoting the welfare of children, young people and vulnerable adults, and expects all staff to share this commitment. The successful applicant will be required to undertake appropriate safeguarding checks which includes an enhanced DBS check as well as providing proof of right to work in the UK.