Governance & Market Coordination Manager

Group M Worldwide Inc.; London; On-site; GBP 100,000 - 125,000; Full time

Job summary

An innovative agency is seeking a Governance & Market Coordination Manager to enhance global performance marketing initiatives. This role is pivotal in ensuring effective governance and seamless communication across markets, requiring a detail-oriented individual with strong performance marketing knowledge. Collaborating with diverse teams and media partners, you will implement processes and monitor performance, ensuring timely execution of communication plans. Join this dynamic environment to make a significant impact on marketing strategies and drive excellence in media operations, leveraging cutting-edge technology and data insights.

Qualifications

• Proven experience in performance marketing or media operations.
• Strong project management skills with the ability to manage multiple tasks.

Responsibilities

• Assist in global performance marketing governance processes.
• Support execution of communication plans and market-level activities.

Skills

Performance Marketing

Media Operations

Project Management

Communication Skills

Problem-Solving

Tools

Microsoft Office Suite

Ad Tech

Job description

OPENMIND

Job Title: Governance & Market Coordination Manager

Client: Nespresso

Reports to: Governance & Market Coordination Director

ABOUT OPENMIND

OpenMind by WPP is an integrated agency model drawing on talent from across WPP. It has been created to accelerate the European transformation for Nestlé’s media function. Core to the solution is the advanced best data and technology capabilities, fuelled by WPP’s investment in AI, to maximise the impact of Nestlé media investment.

ROLE PURPOSE

The Governance & Market Coordination Manager plays a crucial role in supporting the Governance & Market Coordination Director in the development, implementation, and maintenance of robust governance processes and seamless communication across all markets for global performance marketing initiatives. This role will be responsible for assisting in the execution of communication plans, coordinating market-level activities, and ensuring adherence to established governance frameworks.

THE ROLE

The Governance & Market Coordination Manager will work closely with the Governance & Market Coordination Director, regional performance teams, media partners, the Ad Tech Lead, Performance Solutions team, and Performance Channel Leads. This role requires a strong understanding of performance marketing principles, media operations, and global market dynamics. The ideal candidate will be a highly organized and detail-oriented individual with excellent communication skills and a proactive approach to problem-solving.

OPENMIND RESPONSIBILITIES:

1. Assist in the implementation and maintenance of global performance marketing governance processes, ensuring adherence across all markets.
2. Support the execution of global-to-local and local-to-local communication frameworks, leveraging internal tools, AI, and general automation principles.
3. Track and monitor media partner JBP commitments, escalating any issues to the Governance & Market Coordination Director.
4. Lead the rollout of technologies, tools, and processes defined globally across our wider agency network.
5. Assist in the execution of the comprehensive communication plan for all global initiatives, ensuring timely and accurate dissemination of information.
6. Assist in monitoring performance across all markets, identifying potential issues and escalating them to the Governance & Market Coordination Director.

KNOWLEDGE & ABILITIES:

1. Proven experience in performance marketing or media operations.
2. Strong understanding of media planning and buying processes.
3. Experience working with media partners (Google, Meta, Amazon, Adobe, etc.) is a plus.
4. Ability to assist in the design and implementation of operational processes.
5. Strong project management skills, with the ability to manage multiple tasks simultaneously and prioritize effectively.
6. Experience working in a matrixed organization and navigating stakeholder relationships.
7. Excellent communication and presentation skills, both written and verbal.
8. Strong problem-solving skills and a proactive approach to identifying and resolving issues.
9. Ability to collaborate effectively with cross-functional teams.
10. Detail-oriented and highly organized.
11. Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).
12. Preferably, experience with Ad Tech and tracking implementation.
13. Preferably, basic understanding of data privacy regulations and best practices.

PERFORMANCE MEASURES:

1. Successful support of the implementation and maintenance of performance marketing solutions.
2. Timely and accurate execution of communication plans.
3. Effective coordination of market-level activities.
4. Contribution to the efficiency and effectiveness of global performance marketing initiatives.
5. Positive feedback from stakeholders.