Go to Market Marketing Specialist

Enconvo; West Midlands Combined Authority, Telford; Hybrid; GBP 30,000; Full time

Job summary

An exciting opportunity awaits at a forward-thinking telecom provider, where you will play a pivotal role as a Go to Market Marketing Specialist. This dynamic position involves leading marketing campaigns and collaborating with cross-functional teams to ensure impactful delivery across various channels. You will have the chance to shape campaign strategies, develop engaging content, and monitor performance to drive continuous improvement. Join a high-growth organization that values innovation and customer focus, offering a supportive environment for your professional development. If you are passionate about marketing and ready to make a difference, this role is perfect for you.

Benefits

23 days holiday plus extra day for Birthday

Enhanced maternity and paternity pay

Company Pension

Healthcare scheme and life cover

Great working hours, no evenings or weekends

Access to hundreds of discounts via Perkbox

Career development opportunities

Qualifications

• Experience in campaign delivery and marketing execution across multiple channels.
• Strong organizational skills and ability to manage multiple projects.

Responsibilities

• Lead the delivery of marketing campaigns across various channels.
• Coordinate campaign briefs and maintain campaign calendars.

Skills

Campaign Delivery

Content Coordination

Marketing Execution

Excellent Communication Skills

Organizational Skills

Account-Based Marketing

B2B Marketing

Education

2 years of experience in marketing

Tools

HubSpot

Monday.com

Google Analytics

Job description

We’re looking for a Go to Market Marketing Specialist to join our growing team in Telford.

Job Title: Go to Market Marketing Specialist
Location: Telford – Midlands – 3:2 hybrid working
Salary: £30,000 (DOE)
Reporting to: Marketing Manager
Permanent Position: Full time.

Introduction:

Here at Enconvo we’re all about communication. As a provider of cloud phone systems, broadband, mobile and IT, we help thousands of businesses to communicate with their colleagues and customers, making business technology, connectivity, and productivity integration easy for organisations as they grow.

As part of the wider European Enreach Group, we have over 1,100 colleagues across Europe and provide leading solutions to businesses of all shapes and sizes.

As a leading telecoms provider, our customers are at the heart of everything we do, and we’re looking for the right person to join us as part of our growing team. An exciting opportunity has arisen in our Marketing team and we’re looking for the right person to join us and help us work wonders.

The Role:

We are seeking a proactive and organised Go-To-Market (GTM) Marketing Specialist to support the delivery of marketing campaigns across the UK and wider European markets. This position is part of a centralised UK-based marketing team that supports both the UK direct business and other regional markets, operating as part of a broader shared services model.

The GTM Specialist will work closely with the Digital Hub and regional marketing teams to ensure all marketing initiatives are aligned and delivered in a timely and impactful manner. This is a hands-on role suited to a full-stack marketer — someone who brings structure and data-driven thinking to campaign planning, contributes to content development, and supports the delivery of assets beyond pure coordination.

The GTM Specialist will play a key role in shaping campaign briefs, developing messaging, producing content, and supporting offline and traditional marketing activity as part of end-to-end campaign delivery.

Key Responsibilities as a Go to Market Marketing Specialist:

• Campaign Delivery & Go-to-Market Activities: Lead the delivery of marketing campaigns and go-to-market activities across multiple channels (social media, email, events, internal communications, etc.).
• Campaign Brief Coordination: Coordinate campaign briefs for both UK and regional activity, ensuring inputs are gathered, stakeholders are aligned, and requirements are clear for the execution team.
• Campaign Planning: Maintain campaign calendars and coordinate planning cycles in collaboration with commercial, product, and regional teams.
• Asset Creation Support: Collaborate with the Digital Hub and graphic designer to support the creation of assets and campaign rollouts.
• Regional Market Liaison: Liaise with regional markets to gather local insights, adapt messaging, and ensure campaign relevance.
• Performance Monitoring & Reporting: Monitor campaign performance across regional markets, support reporting needs, and surface insights for continuous improvement.
• Creation of Scalable Campaign Materials: Coordinate scalable campaign materials such as sales enablement assets, battle cards, product one-pagers, and regional campaign toolkits.
• Content Development: Ability to write and edit on-brand content for a range of channels including social media, email campaigns, blogs, internal communications, and landing pages when needed.
• Vendor & External Relationship Management: Support relationships with external vendors, publishers, or event coordinators as needed for campaign execution.
• Compliance & Brand Standards: Ensure all activity aligns with brand standards, governance processes, and compliance (e.g. GDPR) according to the regions.

Who we are looking for:

• 2 years of experience in campaign delivery, marketing execution, or content coordination, ideally within a multi-market or centralised function.
• Experience managing marketing campaigns from planning through to launch and reporting.
• Familiarity with marketing automation & project management tools (e.g. HubSpot, CMS platforms, Monday.com, Scribe and Binder, etc.).
• Strong organisational skills, attention to detail, and ability to manage multiple projects simultaneously.
• Excellent written and verbal communication skills.
• Comfortable working cross-functionally with product, sales, digital teams, and regional marketing stakeholders.
• Understanding of brand consistency, tone of voice, and content quality governance.
• Experience in Account-Based Marketing and/or B2B marketing.
• Experience supporting or coordinating events, media placements, or supplier-led campaigns.
• Basic familiarity with data protection regulations (e.g., GDPR).
• Exposure to performance reporting tools (e.g., Google Analytics, HubSpot dashboards, or similar) and using insights to inform marketing activity.

What’s in it for me?

• 23 days holiday (more for long service) plus an extra day off for your Birthday.
• Hybrid working available.
• Enhanced maternity and paternity pay.
• Company Pension.
• Healthcare scheme and life cover.
• Great working hours Monday to Friday, no evening or weekend working.
• Amazing Savings with Perkbox – access to hundreds of discounts.
• The ability to develop and progress your career.
• Be part of a high growth and very exciting European wide group, that prides itself on innovation, collaboration and strong customer focus.