Global Technical Portfolio Marketing Manager - Automation & Communication (f/m/d)

Hitachi Energy; Woking; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading company in electrical and IT services is seeking a Global Technical Portfolio Marketing Manager. This role involves defining marketing strategies, collaborating across functions, and launching products in the automation and communication sector. Candidates should have extensive experience in product management and strong technical knowledge.

Benefits

Flexible working hours

Career growth opportunities

Employee development programs

Qualifications

• 10-12 years’ experience in product management, technical sales, or marketing.
• Strong technical knowledge in industrial automation and communications.

Responsibilities

• Define and oversee the global marketing strategy for the AC GPG.
• Develop content strategies leveraging the portfolio’s value proposition.
• Lead product launch strategies and monitor KPIs.

Skills

English

Education

Bachelor's degree in engineering or business

Tools

Salesforce

Adobe Experience Manager

Power BI

Job description

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The opportunity

Hitachi Energy’s Grid Automation (GA) business unit is seeking a Global Technical Portfolio Marketing Manager for its Global Product Group (GPG), Automation & Communication (AC). The GPG offers a broad portfolio of products, systems, and services for substation and distribution automation, as well as communications networks, serving electric utilities, industrial, and transportation customers. Our solutions combine deep domain knowledge and innovative technologies to help customers optimize critical systems that power, move, and connect us.

How You’ll Make An Impact

• Marketing Strategy and Leadership: Define, launch, and oversee the global marketing strategy for the AC GPG, aligning with business priorities and market conditions.
• Cross-functional Collaboration: Build relationships with product, sales, and business development leaders to drive alignment and support growth targets.
• Content and Marketing Mix: Develop content strategies leveraging the portfolio’s value proposition to support activities like website content, customer references, messaging, personas, and competitive insights.
• Portfolio Positioning: Develop and recommend positioning and promotional strategies to maximize long-term market share.
• Performance Evaluation: Lead the assessment of marketing investments and adjust strategies as needed.
• Product Launching: Lead product launch strategies, ensuring alignment with go-to-market plans.
• KPI Monitoring: Use data-driven insights to define and monitor KPIs, optimizing strategies based on performance and market changes.

Your background

• Bachelor's degree in engineering or business with 10-12 years’ experience in product management, technical sales, or marketing, with strong technical knowledge in industrial automation and communications.
• Excellent English writing and presentation skills; ability to analyze scientific, financial, and legal documents.
• Experience analyzing marketing and sales data, using metrics for decision-making. Proficiency with Salesforce, Adobe Experience Manager, Power BI, and similar tools.
• Experience managing complex projects with multiple stakeholders in a fast-paced, global, matrixed organization.

More About Us

We offer flexible working hours, career growth opportunities, and employee development programs. Join a diverse company with over 100 nationalities and a global network of specialists.

Locations

Baden (Switzerland), Krakow (Poland), Mannheim (Germany), Milan (Italy), Vaasa (Finland), Woking (UK).

Job Details

• Type: Full-time
• Experience: Mid-Senior level
• Function: Sales, Marketing & Product Management
• Industries: Electrical, Electronics, IT Services & Consulting