Global Strategy Lead: Data-Driven Brand Growth

Publicis Groupe UK; Greater London; Hybrid; GBP 65,000 - 90,000; Full time

Benefits offered by this job

Pension

Life Assurance

Private Medical cover

Reflection Days

Shared Parental Leave

Job summary

Starcom, a Publicis Groupe agency, is looking for a Strategy Manager to shape global brand strategy across Snacking, Petcare and Food & Nutrition. You will translate data and audience insights into strategic plans, coordinating with 70+ markets and cross-disciplinary teams to deliver connected experiences.

You will partner with local teams to interpret analytics and ensure strategic alignment across media, data, tech, social and commerce, driving high-impact client work.

Qualifications

• Highly organised with ability to manage detail while keeping strategic view.
• Interpret media plans, reports and market data to extract insights.
• Proficient in Excel for data analysis and repetitive tasks.

Responsibilities

• Develop and deploy global brand strategies across markets.
• Collaborate with local teams to gather data and insights for global thinking.
• Shape audience, media, product launch and market expansion strategies.

Skills

Organised & detail-minded

Data interpretation

Excel data analysis

Curiosity about markets & audiences

Strong communication & collaboration

Diplomacy & assertiveness

Quality-driven delivery

Job description

Starcom, a Publicis Groupe agency, is looking for a Strategy Manager to shape global brand strategy across Snacking, Petcare and Food & Nutrition. You will translate data and audience insights into strategic plans, coordinating with 70+ markets and cross-disciplinary teams to deliver connected experiences.

You will partner with local teams to interpret analytics and ensure strategic alignment across media, data, tech, social and commerce, driving high-impact client work.