Global Social Media Strategist – Campaigns & Partnerships

Arthur J. Gallagher & Co.; Glasgow; Hybrid; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Competitive compensation

Comprehensive benefits

Career development opportunities

Collaborative, people-first culture

Global reach with local impact

Job summary

Gallagher is seeking a Senior Specialist in Global Social Media to lead impactful campaigns across organic and paid channels, partnerships, and analytics. You’ll collaborate with teams worldwide and support London travel to back key initiatives.

You’ll develop strategy and calendars, align messaging with business goals, connect social channels with advocacy, and measure performance. You’ll drive governance, reporting, and adoption of AI tools to optimise outcomes.

Qualifications

• Experience creating social media strategies and campaigns in corporate/B2B settings.
• Expertise on LinkedIn, Meta, YouTube, TikTok, Reddit.
• Knowledge of AI tools for research, content creation, and analysis.
• Strong PM and communication skills; ability to influence global teams.

Responsibilities

• Lead strategy and planning for social media campaigns, sponsorships, and partnerships.
• Create briefs, activation plans, and content calendars aligned to business goals.
• Connect organic and paid social with employee and executive advocacy.
• Collaborate with stakeholders to align objectives, messaging, timelines.
• Champion governance, reporting, and AI adoption.

Skills

Social media strategy

Campaign leadership

Integrated campaigns

Stakeholder management

Global collaboration

Communication skills

Tools

Oktopost

Workfront

AI tools for research

Analytics tools

Job description

Gallagher is seeking a Senior Specialist in Global Social Media to lead impactful campaigns across organic and paid channels, partnerships, and analytics. You’ll collaborate with teams worldwide and support London travel to back key initiatives.

You’ll develop strategy and calendars, align messaging with business goals, connect social channels with advocacy, and measure performance. You’ll drive governance, reporting, and adoption of AI tools to optimise outcomes.