Global SEO Strategy Lead with AI & Semantic Growth

Sphere Digital Recruitment; Manchester; On-site; GBP 40,000 - 65,000; Full time

Job summary

Sphere Digital Recruitment is seeking an experienced SEO Specialist to own the SEO strategy for a major brand, collaborating with the marketing team and a dedicated SEO squad to drive organic growth and revenue across global markets.

You will lead audits, optimise content and site architecture, and coordinate with Content, CRO, Paid Media and Development teams while managing external agencies for link building and outreach.

Qualifications

• 4-6 years' SEO experience with a proven record of growing organic traffic and conversions.
• Strong technical SEO knowledge.
• Experience with Ahrefs, SEMrush, Screaming Frog or similar tools.
• Good understanding of HTML/CSS and website architecture.
• Experience with international and multi-site SEO.
• Strong knowledge of Core Web Vitals, schema and structured data.
• Experience with AI search, semantic SEO and topical authority.
• Experience managing external SEO agencies.
• Strong analytical and reporting skills.
• Confident working with marketing teams and senior stakeholders.

Responsibilities

• Own and deliver the SEO strategy for a major brand.
• Work directly with marketing teams and senior stakeholders.
• Lead technical SEO audits and work with developers on implementation.
• Manage SEO across multiple websites and international markets.
• Optimise content, site structure and technical performance.
• Develop strategies around AI search, semantic SEO and topical authority.
• Identify and resolve underperforming areas of organic search.
• Report on rankings, traffic, conversions and revenue.
• Work closely with Content, CRO, Paid Media and Development teams.
• Manage SEO budgets and external agencies across link building, digital PR and outreach.

Skills

SEO analytics

Technical SEO

Cross-team collaboration

Reporting & analytics

Tools

Ahrefs

SEMrush

Screaming Frog

Job description

Sphere Digital Recruitment is seeking an experienced SEO Specialist to own the SEO strategy for a major brand, collaborating with the marketing team and a dedicated SEO squad to drive organic growth and revenue across global markets.

You will lead audits, optimise content and site architecture, and coordinate with Content, CRO, Paid Media and Development teams while managing external agencies for link building and outreach.