Global PR & Social Media Manager

Basware; London; On-site; GBP 50,000 - 80,000; Full time

Job summary

Basware seeks a Global PR & Social Media Manager to lead innovative communications strategies in London. This role combines PR and internal communication skills, along with AI tools to enhance content creation. The ideal candidate will have a strong storytelling ability and be comfortable consulting with senior leadership.

Qualifications

• 3+ years' experience in communications or PR.
• Experience using AI tools for content creation.
• Ability to manage internal communications and consult senior leadership.

Responsibilities

• Develop press releases, thought leadership pieces, and internal communications.
• Create engaging content for LinkedIn and drive employee advocacy.
• Measure communications ROI and prove effectiveness.

Skills

Storytelling

AI content creation

Internal communications

Creativity

Social media management

Job description

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Global PR & Social Media Manager, London

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Client:

Basware

Location:

London, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

13f10df768cf

Job Views:

5

Posted:

02.07.2025

Expiry Date:

16.08.2025

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Job Description:

Job Description

Marketing is responsible for guiding prospects and customers throughout their journey with Basware. Through providing thought leading insights, practical advice, and a roadmap for automation, in partnership with our Sales function, we enable organizations to drive the transformation of their AP and Finance functions. Leveraging industry leading marketing platforms including Hubspot, and the latest in AI technologies, we activate multi-channel marketing programs to help prospects get informed, build their business case, select the right-fit solutions, and make it all just happen for our customers.

We're looking for a Global PR & Social Media Manager to shape and share our story.

The Basware communications team oversees 3 core areas:

1. Public relations

2. Internal communications

3. Social media

You’ll turn strategy into stories, live and breathe social media, and see AI as your creative partner.

WHAT MAKES THIS ROLE DIFFERENT

This isn't just another communications role.

The Basware communications team is always learning to do better. You should help inspire (and challenge) our thinking. We're not looking for someone who follows playbooks; we want someone who writes them.

You don't need to be from our industry, you can learn that. But attitude, adaptability, and willingness to try will help set you apart.

SKILLS AND CANDIDATE QUALIFICATIONS:

WHAT YOU'LL DO

PR & internal communications

• Develop the full spectrum of communications: press releases, thought leadership, award entries, and internal communications
• Run employee newsletters, town halls, and internal events
• Create thumb-stopping content on LinkedIn: videos, podcasts, infographics, and carousel posts
• Drive LinkedIn employee advocacy and social selling that support our sales team

AI content creation

• Challenge our thinking on how AI can improve communications
• Use Copilot and LLM tools for content creation and search optimization

Measure what matters

• Prove communications ROI: share of voice, inbound traffic, employee engagement

Skills & Requirements

WHO YOU ARE

• Natural storyteller
• 3+ years' experience
• Experience with AI tools for content or video creation
• Internal communications and issues management know-how
• Comfortable consulting senior leadership and being "the voice" in the room
• Willingness to travel across Europe occasionally

You'll be a part of the marketing team and report to the Global Head of PR & Communications. You'll work within a small, ambitious communications team, collaborate with marketing and HR, and manage our PR agency relationship.

You'll have direct access to our executive team, real influence on our strategy, and the chance to develop your career across all areas of communications. If you've been waiting for a role where you can actually implement those "we should be doing this" ideas, this is it.