Global Digital Operations Director – Campaigns & Automation

Publicis Groupe UK; Greater London; Hybrid; GBP 110,000 - 140,000; Full time

Benefits offered by this job

Pension

Life Assurance

Private Medical cover

Reflection Days

Shared Parental Leave

Job summary

Zenith International, part of Publicis Groupe, is seeking an exceptional Digital Operations Director to lead the digital operations for a major global apparel and outdoor brand, spanning multiple markets and regions.

You will own the global digital hub operating model, governance, and ways of working, oversee end-to-end social and programmatic delivery, drive efficiency through automation and AI, establish measurement frameworks, and collaborate with clients, agencies and cross‑functional teams

Qualifications

• Proven experience leading multi-market biddable activation teams across social and programmatic.
• Deep understanding of campaign activation processes, optimisation frameworks, and automation solutions.
• Strong stakeholder engagement and cross-functional collaboration across complex, matrixed organisations.

Responsibilities

• Lead and optimise the global digital hub operating model, governance, and ways of working.
• Oversee end-to-end delivery of social and programmatic campaigns, ensuring quality, consistency, and performance.
• Drive operational efficiency through process improvement, automation, AI, and technology adoption.
• Establish measurement, reporting, and optimisation frameworks to support continuous improvement.
• Build strong relationships with clients, agency partners, and cross-functional teams to drive operational excellence.
• Lead and develop the operations team, fostering capability, collaboration, and high-performance delivery.

Skills

Multi-market leadership

Biddable activation

Social and programmatic

Operational excellence

Workflow design

Governance

Hub deployment

Stakeholder engagement

Cross-functional collaboration

Leadership & communication

Job description

Zenith International, part of Publicis Groupe, is seeking an exceptional Digital Operations Director to lead the digital operations for a major global apparel and outdoor brand, spanning multiple markets and regions.

You will own the global digital hub operating model, governance, and ways of working, oversee end-to-end social and programmatic delivery, drive efficiency through automation and AI, establish measurement frameworks, and collaborate with clients, agencies and cross‑functional teams