Global Digital Marketing Manager

Michael Page (UK); London; Hybrid; GBP 40,000 - 80,000; Full time

Job description

• Fantastic Opportunity for a global digital marketing manager
• To join a global womens footwear brand

About Our Client

A global womens footwear brand focusing on both style and comfort.

Job Description

Responsible for driving brand awareness, traffic, and revenue growth through the planning, execution, and optimisation of paid digital campaigns, all aligned with broader brand and commercial objectives.

Lead the day-to-day management of external agency relationships, overseeing large-scale budgets and collaborating with internal creative teams to deliver high-performing, on-brand campaigns.

Regularly analyse campaign performance across weekly, monthly, and quarterly periods, translating data into actionable insights and clear recommendations to improve ROI and future planning.

Partner closely with analytics and agency teams to deep-dive into performance, customer behaviour, and channel efficiency, uncovering new audience opportunities and enhancing targeting strategies.

Work cross-functionally to ensure all digital marketing efforts reflect and reinforce the overarching brand vision.

Act as an internal go-to for digital marketing expertise, sharing ideas, mentoring peers, and supporting capability-building across the team.

Contribute to key strategic initiatives alongside the senior leadership team, supporting wider digital growth projects as needed.

The Successful Applicant

Looking for someone who's managed digital budgets for a fashion, lifestyle, or retail brand and knows how to hit those key growth targets across global markets.

You'll need to know your way around platforms like SA360, DV360, CM360, Meta, and affiliate networks.

You get how digital fits into the bigger brand picture, and you know how to pull the right campaign levers to make it all come together.

Creative thinker who knows how to engage the right audience, not just reach them.

People person through and through—you'll be chatting with teams across the business and need to bring them along for the ride.

What's on Offer

Competitive salary and package.

Hybrid working.