Global Design Director, Shark Home

Sharkninjaoperatingllc; Greater London; Hybrid; GBP 120,000 - 180,000; Full time

Benefits offered by this job

Health insurance

Retirement plans

Paid time off

Employee stock purchase options

Wellness programs

SharkNinja product discounts

Learning Programs

Job summary

SharkNinja is seeking a Global Design Director to shape the visual identity and product branding across packaging, DTC, and campaigns. You will lead a high-volume design studio, collaborate with product and insights teams, and drive platforms that scale across channels.

The role demands senior-level craft, strategic thinking, and a passion for AI-enabled creativity. You’ll mentor designers, push for bold concepts, and own design direction from concept to execution while working upstream to

Qualifications

• 10–15+ years in creative direction, design, or art direction at senior/director level
• Portfolio showing strong conceptual thinking and visual systems across packaging, product identity, and brands
• Experience launching brand/product identities from zero and working upstream with product/insights teams
• Fluency across brand and performance channels: packaging, DTC, Amazon, retail, social
• Strong craft at system architecture to execution details; high taste and originality
• Working with AI in the creative process and using modern design tools

Responsibilities

• Own Shark's conceptual and design direction across packaging, DTC, Amazon, retail, video, and social ideas
• Define product identities from 0 to 1 with product and insights teams
• Shape positioning and opportunities upstream before briefs
• Build scalable visual systems and campaign platforms across channels
• Lead, mentor, and grow the design team while staying hands-on
• Present and sell creative direction to senior stakeholders
• Use AI tools to push pace and quality of exploration

Skills

Creative direction

Conceptual thinking

Visual systems

Brand identity

Motion/animation design

AI in design

Design leadership

Brand and performance channels

System architecture

High craft standards

Tools

Adobe Creative Suite

Figma

Weave

Job description

About Us

SharkNinjais a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positivelyimpactpeople’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proventrack recordof bringing disruptive innovation to market and developing one consumer product after another has allowedSharkNinjato enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than4,100associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

AI at SharkNinja

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

AboutSharkNinja

AtSharkNinja, our purpose is to positivelyimpactpeople's lives in homes around the world. We create 5-star products that solve real problems — and bring them to market with the same level of ambition.

Our creative teamoperatesat the intersection of product, brand, and performance. We are consumer-centric, digging for insights and iterating until we find what truly resonates. We are product-led, where our innovation is the story. We are idea-driven, building platforms and systems, not just campaigns. And we are increasingly AI-enabled, using new tools to move faster, explore more, and raise the bar.

This is a team that values speed, ownership, and craft — and expects its leaders to be both strategic thinkers and practicing makers.

The Role

We'relooking for aGlobalDesign Directorfor Shark Hometo define what Shark looks like — and where it goes next.

Thisisn'tjustan execution role. You shape product identities, build visual systems from scratch, and architect creative platforms that drive demand across the full funnel. You work upstream — with product, insights, and marketing — influencing how products are positioned, named, and brought to life before briefs are written.

You think in systems, not assets. Platforms, not one-offs.Speed and taste that scalesacross every touchpoint and performs in the real world.

You'reas comfortable sweating the smallest pixel as you are concepting a campaign platform from scratch — and you understand that bothmatterequally. You bring sustained creative rigor to everything you touch: the willingness to go back to an idea, pressure-test it, refine it, and push it further until it's genuinely right. That kind of discipline — applied consistently across a high volume of work — is what it takes to succeed here.

You'refluent in modern creative tools, includingChat, Claude andnode-based canvas for image and video creation likeFigmaWeave or a similar platform, using them to accelerate exploration and hold a high bar for taste and originality. You lead and grow a design team while staying hands-on in the work — setting the standard by doing it yourself.

What You'll Do

• Own Shark'sconceptual anddesign direction across packaging, DTC, Amazon, retail, video, and thumb-stopping social ideas.

• Define product identities from 0 to 1 in partnership with product and insights teams

• Work upstream to shape product positioning and opportunity areas before the brief

• Build scalable visual systems and campaign platforms that travel across channels

• Design for modern attention — platform-native, performance-aware, brand-building

• Lead, mentor, and grow a team of designers while staying actively in the work

• Use AI tools to push the pace and quality of exploration

• Present and sell creative direction to senior stakeholders

What We're Looking For

• 10–15+years increative direction,designor art direction, withsignificant timeat a senior or director level

• A portfolio thatdemonstratesstrong conceptual thinking, visual systems,packagingandproduct identity work

• Proven ability to define and launch brand and product identities from the ground up

• Experience working upstream with product and insights to shape positioning

• Fluency across brand and performance channels — packaging, DTC, Amazon, retail, and social

• Strong instincts for motion and social-native design

• High craft standards at every level of the work — from system architecture to execution detail

• Deep fluencyAdobe Creative Suite andmodern design workflows

• A working, opinionated relationship with AI in the creative process

You'llThrive Here If You

• Think like a builder — systems, not one-offs

• Care about creating demand, not just making things look good

• Are equally at home concepting a campaign platform and perfecting a singlelayout

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more.

We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible.

When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community.

To gether, we won’t just launch products—we’ll disrupt entire markets.

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

Learn more about us:

Life At SharkNinja

Outrageously Extraordinary

SharkNinja Candidate Privacy Notice

• For candidates based in all regions, please refer to this Candidate Privacy Notice.

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• For candidates based in Vietnam, please refer to this Candidate Privacy Notice.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture [e-mail]