Global Content Leader — Fintech & Finance

Sokin; Greater London; Hybrid; GBP 120,000 - 180,000; Full time

Job summary

Sokin is seeking a Director of Content to own the global content strategy and build a high-output production system across London, Dubai and New York. You’ll lead editorial direction, develop senior voices, and turn complex financial subjects into accessible content that readers choose to read and share.

You will shape ideas, edit important work, and ensure the content resonates across CFOs, treasurers, finance leaders and the wider fintech ecosystem, while sustaining a fast-paced, high-quality

Qualifications

• 10+ years of experience leading content in a fast-growing B2B technology, fintech, financial services or similarly complex category.
• Evidence that you have built or significantly evolved a content operation, not only inherited and maintained one.
• A strong portfolio of distinctive work across editorial, thought leadership, campaigns, executive storytelling and video.
• Exceptional editorial judgement: you can find the sharp idea, simplify complexity, improve a draft and recognise when work is not good enough.
• Experience leading and developing multidisciplinary teams, including people working across different locations and time zones.
• Strong knowledge of content distribution, SEO and audience development, with the ability to connect content choices to commercial outcomes.
• A practical understanding of how AI can improve the content system, paired with a belief that technology does not replace taste, expertise or accountability.
• Comfort operating in a regulated environment where speed, accuracy and good judgement all matter.

Responsibilities

• Set and continually evolve Sokin’s global content strategy, editorial point of view and priority narratives.
• Lead end-to-end development of flagship work, from insight and brief through writing, editing and distribution.
• Work with the social team to translate ideas into platform-native content and improve commissioning with performance insights.
• Set a high editorial and creative bar across long-form, short-form and video content and provide constructive feedback.
• Personally shape and edit high-value pieces including reports, executive narratives and customer stories.

Skills

Editorial leadership

Content strategy

Multimedia storytelling

Team leadership

AI in content

Job description

Sokin is seeking a Director of Content to own the global content strategy and build a high-output production system across London, Dubai and New York. You’ll lead editorial direction, develop senior voices, and turn complex financial subjects into accessible content that readers choose to read and share.

You will shape ideas, edit important work, and ensure the content resonates across CFOs, treasurers, finance leaders and the wider fintech ecosystem, while sustaining a fast-paced, high-quality