German Copywriter

Debro Group Ltd. t/a ABL Recruitment; London; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A global eCommerce brand is seeking a talented Copywriter fluent in German to craft engaging content for its online platforms. This hybrid role based in Kensington involves developing copy for various channels, optimising user experience, and monitoring market trends. Ideal candidates will have over 2 years of experience in ecommerce copywriting and a strong grasp of SEO strategies.

Qualifications

• 2+ years' experience writing for ecommerce websites.
• Meticulous attention to detail.
• A collaborative approach and confidence in a fast-paced environment.

Responsibilities

• Writing clear, persuasive copy for German ecommerce websites.
• Creating content for emails and PPC campaigns.
• Optimising copy to improve UX and conversion rates.
• Monitoring market trends to guide content strategy.

Skills

Native-level German

Excellent English communication skills

Strong understanding of SEO

Experience with CMS platforms

Creative and commercial mindset

Tools

CMS platforms (e.g., CoreMedia, Magento)

SEO tools (Ahrefs, Semrush)

Job description

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Copywriter - German Language | Hybrid | Global eCommerce Brand | Kensington, London

Are you a creative Copywriter with a flair for compelling content and a passion for ecommerce? We're looking for a talented wordsmith to help shape the voice of our German websites - including a leading online platform for contact lenses and glasses.

This is your opportunity to join a high-performing global brand where creativity meets commerce, and your words directly impact the customer experience. You'll be part of a collaborative, international copy team - crafting engaging, optimised content that informs, inspires, and drives results.

Location: Hybrid working - 1-2 days/week in the Kensington office

Contract: Full-time, Contract

What You'll Be Doing

• Writing clear, persuasive copy for our German ecommerce websites
• Creating content for emails, paid social, PPC campaigns, and design assets
• Optimising copy to improve UX and conversion rates
• Monitoring market trends and competitors to guide content strategy
• Supporting web migration projects and conducting site functionality testing
• Ensuring accuracy across CRM systems, transactional emails, and customer touchpoints

What You'll Bring

• Native-level German with excellent English communication skills
• 2+ years' experience writing for ecommerce websites
• Strong understanding of SEO, customer journeys, and content strategy
• Meticulous attention to detail and a creative, commercial mindset
• Experience with CMS platforms (e.g., CoreMedia, Magento) and SEO tools (Ahrefs, Semrush)
• A collaborative approach and confidence in a fast-paced, team-driven environment.