Generative AI Experience Architect

Lex; Greater London; On-site; GBP 120,000 - 180,000; Full time

Job summary

Apple is seeking an AI Creative Technologist to join the Creative Technology Group (CTG) within Marcom in London. You will develop prototypes and research emerging technologies, focusing on generative AI to drive innovative marketing experiences across platforms.

You’ll collaborate with cross-disciplinary teams, write code, run experiments with LLMs and diffusion models, and help educate stakeholders on new workflows.

Qualifications

• 7+ years in creative tech/R&D environment with emerging technologies.
• Proficiency in Python and ML tooling like PyTorch or TensorFlow.
• Hands-on experience fine-tuning, debugging and optimizing model performance.
• Proven ability to create hi-fidelity interactive prototypes and strong interaction design.
• Ability to rapidly adopt new technologies to meet project goals.

Responsibilities

• Develop prototypes of world-class interactive experiences using generative AI and UI principles.
• Distill complex nascent tech concepts into simple, useful product experiences.
• Write software for internal tools and define processes across platforms (web, native, generative AI).
• Conduct open-ended research with LLMs, diffusion models, and agents; write reusable code and evaluate results.
• Create clear documentation and best practices for cross-disciplinary teams.
• Collaborate with Apple engineering teams to turn prototypes into production-ready solutions.
• Communicate effectively within a multi-disciplinary studio and drive adoption of new workflows.

Skills

Generative AI

Python

ML tooling (PyTorch, TensorFlow)

Prototyping

Communication & collaboration

Education

Degree in Design, HCI, CS, or related field

Tools

PyTorch

TensorFlow

LLM experimentation

Job description

Apple is seeking an AI Creative Technologist to join the Creative Technology Group (CTG) within Marcom in London. You will develop prototypes and research emerging technologies, focusing on generative AI to drive innovative marketing experiences across platforms.

You’ll collaborate with cross-disciplinary teams, write code, run experiments with LLMs and diffusion models, and help educate stakeholders on new workflows.