Gamification & Rewards Consultant (UK)

SKARP Media Group!; Manchester; On-site; GBP 40,000 - 55,000; Full time

Job summary

SKARP Media Group! in Manchester is hiring a creative and data-driven Gamification & Rewards Consultant to design and run innovative loyalty programs that drive engagement and retention. This hands-on role requires you to complete a Certified Loyalty and Reward Specialist Course.

The ideal candidate will have strong analytical skills, experience with CRM systems, and excellent communication abilities. Join us to launch a rewarding career in gamification and customer loyalty, backed by over 15 years of expertise.

Qualifications

• Strong analytical skills and comfort with metrics and experimentation.
• Ability to translate strategy into execution.
• Experience with CRM, loyalty platforms, or marketing automation tools.

Responsibilities

• Design gamified loyalty programs, challenges, tiers, and reward structures.
• Map customer journeys and identify moments for game mechanics.
• Build experiments and A/B tests to measure impact on retention.

Skills

Strong analytical skills

Creative game-design thinking

Excellent written and verbal communication

Education

Professional certification in loyalty and rewards

Tools

CRM platforms

Loyalty platforms

Marketing automation tools

Job description

# Gamification & Rewards Consultant (UK) at SMG Media Group!We are hiring a creative and data-driven **Gamification & Rewards Consultant** for one of our partners, who are looking for someone to design and run innovative loyalty and engagement programs that drive customer retention and lifetime value. This role blends game design principles with loyalty strategy and analytics to build rewarding customer journeys across digital and physical touchpoints.**The Opportunity**This is a practical, hands-on role that gives you real experience in loyalty and rewards. You will need to enrol in the **Certified Loyalty and Reward Specialist Course** as part of the role requirements. Upon completion, you’ll receive a recognised certificate, qualifications, and practical skills you can use immediately. Train online at your own pace and take a clear step toward landing this role.**Who Should Apply**If you’re ambitious, tech-curious, this opportunity is an ideal launchpad into a growing and rewarding career.**Key Responsibilities*** Design gamified loyalty programs, challenges, tiers, and reward structures that boost engagement.* Map customer journeys and identify moments to introduce game mechanics and incentives.* Build experiments and A/B tests to measure the impact of gamification elements on retention and spend.* Create clear specs and partner with product, design, engineering, and marketing teams to implement features.* Monitor program health via metrics (engagement, retention, redemption, ROI) and deliver actionable insights.* Maintain accurate program rules, reward catalogs, and operational workflows.* Train internal teams and create user-facing content to support program adoption.**Required Qualifications** — What We’re Looking For* Strong analytical skills and comfort with metrics and experimentation.* Creative game-design thinking applied to customer behavior.* Excellent written and verbal communication; ability to translate strategy into execution.* Experience with CRM, loyalty platforms or marketing automation tools is a plus.* Willingness to complete a professional certification before starting the role.#### How to ApplyPlease submit your CV and a brief cover note that provides a bit about yourself and explains why you believe you’re the right fit.#### We Help Get You Hired!We’re not new to this. SMG Group has over 15 years of experience and has placed more than 3,000 people into new roles. We don’t believe in empty promises: complete our course, follow the process, and we’ll help you land the job.#### Ready to Start?If you’re motivated, curious, and excited about technology, we’ll help you turn that into a career you can be proud of. Apply now, and one of our expert team members will guide you through the next steps.