Fundraising Campaigns & Product Lead

TPP Recruitment Ltd; Greater London; Hybrid; GBP 65,000 - 90,000; Full time

Job summary

The Product & Campaigns Manager at TPP Recruitment Ltd is a substantial fundraising role with ownership of the campaigns calendar and the development of new fundraising products for an international humanitarian and development charity. Based in London with hybrid working, the role focuses on planning, testing and improving fundraising products while leading campaigns throughout the year.

You will lead a team of four across campaigns, social and content, and external agency activity; manage

Qualifications

• Substantial experience in fundraising, income generation or marketing, including planning and delivering significant campaigns.
• Experience developing fundraising products and propositions for different audiences.
• Strong understanding of Muslim giving and faith-based philanthropy, including Ramadan and Dhul Hijjah.
• Experience managing people, campaign budgets and external agencies.

Responsibilities

• own and develop the fundraising product portfolio
• plan and manage the annual fundraising campaigns calendar
• lead major seasonal campaigns from strategy through to evaluation
• develop new fundraising products for different audiences and programme areas
• set campaign income and engagement targets and monitor performance
• strengthen year-round fundraising beyond peak campaign periods
• use audience, income and conversion data to improve performance
• oversee paid, influencer and affiliate activity and external agency relationships
• work closely with communications, programme, community fundraising and supporter engagement colleagues
• manage campaign budgets, income forecasts and performance reporting
• line manage and develop a team of four

Job description

The Product & Campaigns Manager at TPP Recruitment Ltd is a substantial fundraising role with ownership of the campaigns calendar and the development of new fundraising products for an international humanitarian and development charity. Based in London with hybrid working, the role focuses on planning, testing and improving fundraising products while leading campaigns throughout the year.

You will lead a team of four across campaigns, social and content, and external agency activity; manage