Freelance TikTok Content Creator – Employer Branding

Salt; England; Remote; GBP 60,000 - 80,000; Part time

Job summary

A leading marketing agency is seeking a TikTok Content Creator to launch an employer brand TikTok channel. The role involves producing authentic and engaging content that showcases the company's culture, utilizing current TikTok trends. This position offers a remote work option for UK residents and a rate based on experience.

Qualifications

• Experience in producing social media content, specifically for TikTok.
• Ability to shoot and edit engaging, authentic videos.
• Strong understanding of TikTok trends and editing styles.

Responsibilities

• Produce authentic TikTok content that reflects the company culture.
• Collaborate with the employer brand team for feedback.
• Incorporate current trends and sounds fitting the brand voice.

Skills

TikTok content production

Editing skills

Cultural fluency

Creativity

Trend awareness

Job description

Role Brief – TikTok Content Creator (Employer Brand)

The Opportunity

We’re launching a new employer brand TikTok channel to give people a genuine, behind-the scenes look at life inside our organisation.

This isn’t a glossy recruitment ad feed — it’s an ongoing, authentic, self-aware conversation with our audience.

We want people to step inside, see what we’re really like, and decide if they want to stay.

We’re looking for a TikTok-native creator to help us build and maintain this presence over the coming months, with the aim of establishing a long-term creative relationship.

Role Purpose

To produce scroll-stopping, authentic, lo-fi TikTok content that:

• Closes the Awareness Gap — showing people who we are, beyond the consumer brands they may already know.

• Closes the Curiosity Gap — giving an honest, engaging view of what it’s really like to work here.

What You’ll Do

• Work from our content strategy to bring ideas to life in platform-native ways.

• Shoot and edit TikToks that feel genuine, creative, and culturally fluent.

• Capture people, spaces, and moments that bring our culture to life.

• Incorporate trends and sounds in a way that fits our brand voice.

• Collaborate with our employer brand team for quick feedback loops.

• Stay on top of TikTok formats, editing styles, and career-related trends (#CareerTok).

Details

Remote (UK only) | Rate DOE | Inside IR35