Freelance Social Media Executive

Jobs in Fitness; Greater London; On-site; GBP 60,000 - 80,000; Part time

Job summary

An exciting new fitness and wellness concept is seeking a freelance Junior Social Media Executive to help shape its brand narrative. This role offers the chance to work closely with a passionate team, capturing the essence of a vibrant boutique studio while promoting movement and mindfulness. If you have a flair for creative storytelling and a passion for fitness, this position is perfect for you. You'll be responsible for creating engaging content, managing social media channels, and building community relationships. Join a forward-thinking company and make your mark in the wellness industry!

Qualifications

• 1+ years of experience in social media, freelance or in-house.
• Confident videographer with experience in fitness or lifestyle settings.
• Excellent copywriting skills for community management.

Responsibilities

• Capture and create compelling content for social channels.
• Engage with the community to build strong relationships.
• Monitor performance and report back with insights.

Skills

Videography

Social Media Management

Copywriting

Community Engagement

Content Creation

Trend Awareness

Education

Experience in Social Media

Tools

Instagram

TikTok

Job description

We’re working with an exciting new fitness and wellness concept launching in the heart of Notting Hill. Combining the energy of a boutique studio with the exclusivity of a members’ club, this is a brand built around movement, mindfulness, and modern luxury.

They’re now looking for a freelance Junior Social Media Executive / Content Creator to support their early-stage growth—someone who can capture the brand’s aesthetic, tell its story, and drive engagement through compelling, on-brand content.

This is a fantastic opportunity to work closely with a creative, purpose-led team on a concept with serious potential. If you’re confident behind a camera, fluent in social media, and comfortable working in a wellness-led space, read on.

The Role:

● £200-250/ per day

● Working Hours - 2 days onsite per week

Reporting to:

• The Marketing Lead

The Role...

You’ll be responsible for ideating, planning, capturing, and publishing content across social channels -primarily Instagram, with a clear focus on driving engagement, building community, and establishing the brand’s tone and visual identity.

• Capture and create compelling short-form video and photo content that reflects the brand’s identity
• Own day-to-day posting and scheduling across Instagram (with potential to expand to TikTok or other platforms)
• Engage with the community via DMs, comments, and story responses to build and maintain strong relationships
• Monitor performance, track KPIs (reach, engagement, growth), and report back with learnings and next steps
• Stay ahead of trends, reels formats, and platform updates, adapting content accordingly
• Work closely with the Marketing Manager and studio events team to plan and capture in-studio moments, classes, activations, and BTS content
• Brief in or collaborate with external designers as needed (design skills a bonus, but not required)

The Person...

• 1 years of experience running or assisting with social channels, freelance or in-house
• Confident videographer with experience shooting and editing content for reels/stories in fitness or lifestyle settings
• Eye for aesthetics and storytelling—able to bring a wellness space to life on screen
• Excellent copywriting skills for captions, community management, and light-touch brand voice building
• Highly self-motivated, organised, and able to manage content calendars and posting schedules
• Up-to-date with current content trends, meme culture, and platform shifts
• Passion for fitness, wellness, and creative storytelling.
• Demonstrates strong organisational and communication skills.
• Shows a keen interest in the startup ecosystem
• Demonstrates excellent communication and writing skills, with the ability to create engaging and stand-out content.
• Shows proficiency with social media platforms and digital marketing tools.
• Has a flare for creative out of the box thinking. Is proactive, and eager to take on new challenges.

Your recruiter for this role is Heloise Nangle, Co-Founder at Jobs In. Fitness, and can be contacted simply by applying for this role below. Jobs In. Fitness are a fitness recruitment agency, specialising in hundreds of fitness jobs in the UK like these. If you are keen to be considered please ‘apply now’. Please note that only applicants matching the strict criteria above will be contacted as part of the recruitment process.