Freelance Senior Digital Copywriter – Fashion & Lifestyle Brand

JR United Kingdom; Kingston upon Hull; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading fashion and lifestyle brand is seeking a Freelance Senior Digital Copywriter for a dynamic short-term role. In this 6-week contract, you will craft engaging copy for various digital platforms, collaborating closely with creative teams to enhance customer engagement and drive results.

Qualifications

• Proven experience writing for e-commerce and digital retail.
• Fluency in SEO best practices.
• Ability to balance creativity with commercial impact.

Responsibilities

• Craft compelling, on-brand copy across digital touchpoints.
• Work closely with designers, marketers, and brand teams.
• Shape the voice of the retail brand.

Skills

E-commerce writing

SEO best practices

Digital content strategy

Creativity

Detail-oriented

Storytelling

Job description

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Freelance Senior Digital Copywriter – Fashion & Lifestyle Brand, kingston upon hull, east yorkshire

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Client:

Lorien

Location:

kingston upon hull, east yorkshire, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

3

Posted:

10.06.2025

Expiry Date:

25.07.2025

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Job Description:

Freelance Senior Digital Copywriter – Fashion & Lifestyle Brand

We’re working with a globally recognised retail brand to find a talented Senior Digital Copywriter to join their dynamic in-house creative studio. This is a fantastic short-term opportunity for a seasoned digital wordsmith who thrives in fast-paced, fashion-forward environments.

In this role, you’ll be crafting compelling, on-brand copy across a wide range of digital touchpoints – from homepage content and SEO copy to email campaigns, social media, and editorial features. You’ll be a key player in shaping the voice of one of the UK’s most loved retail names, working closely with designers, marketers, and brand teams to deliver engaging content that resonates with customers and drives results.

We’re looking for someone who:

• Has proven experience writing for ecommerce and digital retail (fashion/homeware a bonus)
• Is fluent in SEO best practices and digital content strategy
• Can balance creativity with commercial impact
• Is confident working independently and collaboratively
• Has a meticulous eye for detail and a passion for storytelling

This is a 6-week contract, outside IR35, with an immediate start. You’ll be expected to work 2 days per week onsite in Watford, with the remaining 3 days remote.