Freelance Senior Digital Copywriter – Fashion & Lifestyle Brand

JR United Kingdom; Birmingham; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading fashion and lifestyle brand is seeking a Freelance Senior Digital Copywriter to join their creative studio for a 6-week contract. This role involves writing engaging digital content while collaborating closely with marketing and design teams to enhance brand messaging. Candidates must possess experience in ecommerce writing and a solid understanding of SEO strategies.

Qualifications

• Proven experience in ecommerce and digital retail copywriting.
• Fluent in SEO best practices.
• Ability to balance creativity with commercial impact.

Responsibilities

• Craft compelling, on-brand copy across various digital platforms.
• Collaborate with designers and marketers to shape brand voice.
• Deliver content that resonates with customers and drives results.

Skills

SEO best practices

Digital content strategy

Creativity

Attention to detail

Storytelling

Job description

Social network you want to login/join with:

Freelance Senior Digital Copywriter – Fashion & Lifestyle Brand, Birmingham

col-narrow-left

Client:

Lorien

Location:

Birmingham, United Kingdom

Job Category:

Other

-

EU work permit required:

Yes

col-narrow-right

Job Views:

3

Posted:

10.06.2025

Expiry Date:

25.07.2025

col-wide

Job Description:

Freelance Senior Digital Copywriter – Fashion & Lifestyle Brand

We’re working with a globally recognised retail brand to find a talented Senior Digital Copywriter to join their dynamic in-house creative studio. This is a fantastic short-term opportunity for a seasoned digital wordsmith who thrives in fast-paced, fashion-forward environments.

In this role, you’ll be crafting compelling, on-brand copy across a wide range of digital touchpoints – from homepage content and SEO copy to email campaigns, social media, and editorial features. You’ll be a key player in shaping the voice of one of the UK’s most loved retail names, working closely with designers, marketers, and brand teams to deliver engaging content that resonates with customers and drives results.

We’re looking for someone who:

• Has proven experience writing for ecommerce and digital retail (fashion/homeware a bonus)
• Is fluent in SEO best practices and digital content strategy
• Can balance creativity with commercial impact
• Is confident working independently and collaboratively
• Has a meticulous eye for detail and a passion for storytelling

This is a 6-week contract, outside IR35, with an immediate start. You’ll be expected to work 2 days per week onsite in Watford, with the remaining 3 days remote.