Founding Product Marketing Manager

Tracer Cloud Inc; City Of London; On-site; GBP 70,000 - 120,000; Full time

Job summary

A pioneering tech startup in London is seeking a Product Marketing Manager to define and share their unique story. This role requires over 5 years of B2B SaaS experience, with responsibilities including positioning and messaging for new products. Ideal candidates are hands-on operators who excel at crafting compelling narratives from technical features and driving conversion through insightful sales feedback. Opportunities for significant equity are also available.

Qualifications

• 5+ years B2B SaaS product marketing or product management experience.
• Comfortable building systems while executing as first or early PMM.
• Able to translate technical features into compelling narratives.

Responsibilities

• Own positioning, messaging, and sales assets for key features.
• Identify friction from calls and drive improvements to sales materials.
• Build a narrative engine for value props and objection handling.

Skills

B2B SaaS product marketing

Product management

Exceptional messaging skills

Sales insights and iteration

Job description

Overview

→ This role is based on-site in London, UK

→ We offer UK visa sponsorship for exceptional candidates

Compensation: £70K – £120K + significant equity (0.2% – 0.6%)

About Tracer

Many scientific teams face two major challenges: the difficulty of debugging complex bioinformatics pipelines and the rising cost of running them at scale. Together, these problems slow the pace of research and drive up infrastructure spend, making breakthroughs in areas like drug development harder to achieve. Tracer is building an observability platform for high-performance computing that helps researchers and engineers both optimize costs and improve reliability, unlocking faster discovery across a market that spans life sciences, biotech, and beyond. Backed by $3M from top investors and based in London, we’re assembling a founding team to tackle this opportunity. Ready to make an impact?

About The Role

As our first Product Marketing Manager, you'll define how Tracer tells its story. You’ll build the messaging, content, and feedback loops that make every founder-led sales call sharper, and help us convert demos into deals.

You’ll operate at the intersection of product, sales, and engineering—owning everything from positioning new features to enabling outbound campaigns. Ideal for a technical storyteller ready to shape GTM from the ground up.

Key Responsibilities

• Own positioning, messaging, and sales assets for all key features and launches
• Shadow calls, identify friction, and drive iterative improvement to decks, docs, and demos
• Build a repeatable narrative engine: value props, objection handling, one-pagers, battlecards
• Translate technical capabilities into crisp benefits across ICPs
• Coordinate with design, growth, and founders to drive demand and conversion
• Keep the feedback loop tight: turn sales conversations into insight, and insight into impact

Skills & Experience (required)

Required:

• 5+ years B2B SaaS product marketing or product management, ideally in developer tools or infrastructure
• Experience as first or early PMM, comfortable building systems while executing
• Exceptional messaging and writing skills: you translate technical features into compelling narratives
• Hands-on operator who's improved win rates through sales call insights and rapid iteration
• London-based or willing to relocate (we believe in-person collaboration drives faster learning)

Nice-to-haves:

• Personal projects or writing that demonstrates your marketing craft
• Background marketing to FinOps, DevEx, enterprise, cybersecurity, life sciences or related personas

Who You’ll Work With

• Founders (Laura & Vincent): You’ll arm them with crisp messaging to close deals faster
• VP Engineering (John): Your technical partner for launches and deep dives
• Product Designer (Paul): Makes the UX sing; you make it sell
• Chief of Staff (Arne) + Growth interns: Scale outbound and content volume

Meet the team

Process

• All CVs are reviewed by the founders
• Initial call with talent (30 min)
• Intro call with founders (30 min)
• Take‑home technical assignment
• Technical interview (1 hour)

Want to learn more about Tracer?

Visit our website: tracer.cloud