Founder's Associate

MAGIC; London; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

MAGIC AI is revolutionizing home fitness with an AI-powered fitness Mirror. They seek a Founder's Associate to support growth and operational excellence, working directly with the leadership team to manage strategic projects that impact the company's success from day one. This role offers the chance to engage in ambitious projects and drive unique innovations in the fitness technology sector.

Benefits

Share Options

Weekly Lunch in Office

Unlimited Barista coffee and tea

Unlimited Holiday (self-directed time off)

Flexible Home/Hybrid Working

Hardware budget for brand new Macbook

Professional learning & development budget

Qualifications

• Experience in a startup environment or relevant internships.
• Ability to interpret data and provide actionable insights.
• Self-starter with a proactive approach.

Responsibilities

• Partner with the Founder & Exec Team on high-priority initiatives.
• Conduct market and competitive research.
• Manage external communications including PR requests.

Skills

Analytical skills

Project management

Effective communication

Problem-solving

AI literacy

Job description

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At MAGIC AI, we are at the forefront of revolutionising home fitness with our cutting-edge AI-powered fitness Mirror, recently recognised as one of the Best Inventions of 2024 by TIME magazine. Our mission is to make personal training accessible to everyone, paving the way for fitness technology to be integrated seamlessly into daily life.

As of 2025, we are Sifted's fastest growing consumer company in the UK on the Sifted 100.

As a venture-capital-backed startup, we have collaborated with leading investors and angels from successful companies like Spotify and Stripe. Our innovative approach combines artificial intelligence with fitness coaching, enabling users to enjoy hyper-personalised workouts from elite athletes without the hefty price tag of traditional personal training. By harnessing advanced computer vision and sensor technology, our solutions offer unparalleled features like real-time feedback and form correction.

About the Role

We are seeking a highly motivated and talented Founder's Associate to join our rapidly growing team.

This is a high-impact, generalist role working directly with the Founder and leadership team. You will act as their right-hand, managing strategic projects and day-to-day execution to drive growth and operational excellence.

You will have an impact on day one. Our business is scaling by the day. You'll work on ambitious projects, and your learnings will stay with you for whatever else you do in your future career.

Requirements

Key Responsibilities:

• Partner with the Founder & Exec Team
• Support on high-priority initiatives: strategy, operations, growth, PR, and key partnerships.
• Act as a “force multiplier” — freeing up the Founder’s time to focus on mission-critical activities.
  
• Client & Stakeholder Management
• Manage external communications including PR requests.
• Build and maintain senior-level relationships with investors, partners, and key stakeholders.
• Prepare materials for C‑Suite, Board, and investor audiences.
  
• Research & Analysis
• Conduct market, product, and competitive research to shape business strategy.
• Build and maintain financial models (under CFO's guidance) and dashboards to monitor performance and inform leadership decisions.
  
• Operational Excellence & Project Management
  
• Oversee internal ops: Asana task flows, office admin, and basic HR functions.
• Manage UpWork hiring - simple and complex gigs to execute tasks.
• Identify, lead, and operationalise repeatable processes for scaling key activities, including partnerships.
  
• Execution & Problem Solving
• Jump in wherever needed—solve cross-functional challenges and own projects without a clear owner
• Run around town where needed to execute - with energy and grit.
  

Qualifications:

• AI literate - strong skills across all the major AI models for fast efficient research and creative generation.
• Proven experience in a startup environment or relevant internship experience.
• Strong analytical skills, with the ability to interpret data and provide actionable insights.
• Excellent organisational and project management skills, with a keen attention to detail.
• Effective communicator, both written and verbal, with the ability to engage various stakeholders.
• Self-starter with a proactive approach to problem-solving and task execution.
• Passion for fitness and technology.
• Share Options in the company
• An impact from day one. Our business is scaling by the day. You'll work on ambitious projects, and your contribution will significantly impact the success of MAGIC AI now and in the future.
• Weekly Lunch in Office
• Unlimited Barista coffee (and tea)
• Unlimited Holiday (self-directed time off)
• Flexible Home/Hybrid Working from our London HQ (At least 2 days WFH per week)
• Hardware budget for brand new Macbook or other.
• Professional learning & development budget.