Fitness Manager

EVERLAST GYMS; Banstead; On-site; GBP 32,000 - 42,000; Full time

Benefits offered by this job

Discounted gym membership

Group-wide discounts

Ongoing training and development

Job summary

Everlast Gyms in Banstead invites a Head Coach to own the gym's fitness product and lead by example on the gym floor. You will mentor Fitness Coaches and Personal Trainers and deliver innovative training programmes to elevate member experience.

Reporting to the General Manager, you will drive engagement, onboarding, and revenue opportunities through PT, memberships and group training, while representing the brand across the gym floor.

Qualifications

• Must be a Level 3 Personal Trainer with CIMSPA Practitioner status.
• Experience delivering PT and group training modalities.
• Strong leadership, coaching and motivational skills.
• Flexible to work evenings, weekends and Bank Holidays.

Responsibilities

• Represent Everlast Gyms as a fitness ambassador on the gym floor.
• Lead fitness products MOVE, REDEFINE, Personal Training and Group Training.
• Drive member engagement and onboarding initiatives.
• Recruit, train and mentor Fitness Coaches and Personal Trainers.
• Manage group training timetables and monitor KPIs.
• Drive new member sales and retention through PT and memberships.
• Deliver on-shift classes and personal training sessions to standard.

Skills

Leadership

Coaching

Personal Training

Group Training

Member Engagement

Education

Level 3 Personal Trainer

CIMSPA Practitioner

Job description

As a Head Coach, you'll take ownership of the fitness product in your gym, leading by example to inspire both members and your team. Reporting to the General Manager, you'll mentor Fitness Coaches and Personal Trainers, deliver innovative training programmes, and drive member engagement. This is a hands‑on leadership role where you'll be the face of fitness on the gym floor - motivating your team, engaging members, and ensuring that Everlast Gyms delivers the very best fitness experience.

What You'll Be Doing

• Representing Everlast Gyms as a fitness ambassador, always demonstrating our elevated ways of working.
• Leading fitness products such as MOVE, REDEFINE, Personal Training, and Group Training, ensuring delivery is consistently high‑quality.
• Driving engagement in national initiatives like #WorkoutWednesday, in‑gym challenges, and events.
• Advocating for member onboarding programmes, especially MOVE - delivering and training others to build team confidence.
• Owning REDEFINE: driving sales, cohort participation, and member results.
• Recruiting, training, and mentoring Fitness Coaches and Personal Trainers, providing constructive feedback to help them grow.
• Managing group training timetables and monitoring performance against company KPIs.
• Driving new member sales and retention, while maximising revenue opportunities across personal training, memberships, and secondary spend.
• Delivering on‑shift classes and personal training sessions to company standards.
• Leading by example across all areas of the gym, including reception, floor, and member interaction, ensuring every visit exceeds expectations.

Why Join Us?

At Everlast Gyms, you'll have the chance to build a career in fitness that's as ambitious as you are. As part of Frasers Group, you'll benefit from incredible opportunities, rewards, and development across the wider business.

Here's what you can expect:

• Competitive salary plus earning potential through personal training and product sales.
• Ongoing training and development to grow your skills and qualifications.
• Opportunity to lead fitness innovation in a fast‑growing, fearless brand.
• Group‑wide discounts across Frasers Group brands.
• Discounted gym membership.

At Frasers Group, we live by our principles:

• Think without limits - move fast, think fearlessly, and take the team with you.
• Own it and back yourself - own the basics, your role, and the results.
• Be relevant - to our people, our partners, and the planet.

About You

• A passionate health, fitness and wellness advocate.
• Level 3 Personal Trainer qualified and a CIMSPA Practitioner.
• Skilled and experienced in delivering personal training and a variety of group training modalities.
• Strong leadership qualities with the ability to coach, motivate, and inspire a team.
• Up-to-date with industry trends and fitness innovations.
• Adaptable communicator with excellent interpersonal skills.
• Solutions‑driven, ambitious, and always looking to develop yourself and others.
• Flexible to work evenings, weekends, and Bank Holidays to support business needs.