Financial Wellbeing Partnerships Lead

NOVA; City Of London; Hybrid; GBP 50,000 - 80,000; Full time

Job summary

A leading financial technology startup in London is seeking a Financial Wellbeing Partnerships Lead. In this role, you will develop B2B partnerships, focusing on HR and professional services firms to deliver comprehensive financial wellbeing solutions. Candidates should have a strong background in partnerships and a solid understanding of the UK financial services landscape. This position offers competitive salary, benefits, and the potential for equity.

Benefits

Competitive salary

Equity potential

Flexible working hours

Wellness support

Learning budget

Qualifications

• Demonstrable track record in partnerships or business development roles.
• Experience selling into HR/People teams within employee benefits.
• Strong understanding of the UK financial services landscape.

Responsibilities

• Develop the strategy for and manage the end-to-end B2B sales process.
• Proactively build a strong pipeline of new partnership opportunities.
• Forge and nurture connections with key stakeholders at target companies.

Skills

B2B Partnerships

Relationship Building

Commercial Acumen

Job description

About NOVA:

NOVA Wealth is a fast-growing start-up looking to change the face of financial advice in the UK. We firmly believe that a human adviser needs to be at the heart of every client relationship; however, by leveraging technology, we empower our advisers to deliver higher levels of service and cut out the day-to-day admin that gets in the way.

At our core, we're here to build a game-changer in the advice industry that delivers better customer outcomes, at a lower cost, for more people. Now, we're expanding our mission by partnering with the UK's leading companies to bring financial wellbeing directly to their employees.

About the role:

At NOVA, we like to do things differently. We are looking for a strategic and results-driven Financial Wellbeing Partnerships Lead to build and scale our corporate wellbeing offering.

This is a critical role where you will own the entire B2B partnerships channel, focusing on tech and professional services firms. You'll be responsible for bringing our comprehensive financial wellbeing package—including expert-led workshops, confidential 1-to-1 sessions with qualified financial planners, and access to digital tools—to new corporate partners. This is a unique opportunity for a self-starter to build a vital growth engine for our business and tangibly improve the financial health of thousands of employees.

Responsibilities:

• Own the Partnership Lifecycle: Develop the strategy for and manage the end-to-end B2B sales process, from identifying target companies to successfully onboarding and managing long-term partner relationships
• Targeted Outreach: Proactively build a strong pipeline of new partnership opportunities, with a primary focus on high-growth technology companies and established professional services firms
• Build Key Relationships: Forge and nurture strong connections with key stakeholders at target companies, primarily within HR, People, and Benefits teams, acting as their trusted consultant for financial wellbeing
• Deliver Compelling Solutions: Articulate the value of NOVA's unique wellbeing offering, delivering compelling pitches and proposals that address the specific needs of a partner's workforce
• Internal Collaboration: Work closely with our team of financial advisers to coordinate the delivery of workshops and 1-to-1 sessions, ensuring a seamless and high-impact experience for our partners' employees

Requirements:

• Experience in B2B Partnerships or Employee Benefits: You have a demonstrable track record in a partnerships, business development, or strategic account management role. Experience selling into HR/People teams within the employee benefits space is essential
• Partner-centric: You put partners and their employees at the centre of everything you do. The ability to build strong professional relationships, understand a partner's needs, and deliver exceptional service is critical
• Entrepreneurial Mindset: We're a fast-growing startup looking to build a new business channel from the ground up. Innovative thinking, commercial acumen, and a determination to succeed are key. The idea of building this function should be exciting to you
• Team-player: Our teams work in a very close-knit way. You'll need to collaborate effectively across the company, be open to trying new approaches, and give feedback in a helpful and constructive way
• Integrity: We deal with highly confidential and personal data, so our people must have the highest standards of personal integrity and professionalism
• Financial Services Acumen: You have a strong understanding of the UK financial services landscape (pensions, investments, financial planning concepts). A formal advice qualification is not required for this role

What we offer:

• Join a firm with genuine purpose and impact on our customers, along with a strong moral code
• Competitive salary + benefits (bonus, pension, private medical, income protection, death in service)
• Potential to get equity in the company in the future
• Access to Wellness / mental health support (Headspace App + mental health support through private medical)
• Budget for additional learning / cost of exams
• Electric vehicle leasing through salary sacrifice / cycle to work scheme
• Flexible working hours and hybrid remote working (typically 2-3 days a week working in the office (20 Farringdon Street))
• Exceptionally open and diverse, multinational team
• Entrepreneurial, creative environment