Finance Business Partner – B2C

Overleaf Enterprise; United Kingdom; Remote; GBP 60,000 - 85,000; Full time

Job summary

A leading technology company seeks a Finance Business Partner to enhance financial performance and strategic insights for their B2C products. The role emphasizes optimizing subscription economics and supporting sustainable growth through strategic partnering and thorough reporting. If you're experienced in B2C SaaS finance and prepared to engage with product and marketing teams, this could be your next challenge.

Qualifications

• Experience in finance business partnering or commercial finance in B2C SaaS.
• Strong modeling, forecasting, and storytelling skills.
• Experience engaging with senior stakeholders.

Responsibilities

• Act as a finance advisor for ReadCube, Overleaf, and Writefull.
• Build financial models and dashboards for decision-making.
• Own B2C SaaS KPI tracking for revenue and growth.

Skills

Finance Business Partnering

Modeling

Forecasting

Stakeholder Engagement

Collaboration

Tools

Power BI

Google Sheets

Salesforce

Google Analytics

Anaplan

Job description

Finance Business Partner – B2C

Department: Finance

Employment Type: Full Time

Location: UK

Description

About us

We are Digital Science and we are advancing the research ecosystem.

We are a pioneering technology company, and our vision is of a future where a trusted and collaborative research ecosystem drives progress for all. We believe in better, open, collaborative and inclusive research. In creating the next generation of tools and working in partnership with the community we tackle some of the biggest challenges to research. In order to achieve our vision, we need innovative, inspiring and dynamic people to join our team. Want to join us?

Your new role

We're looking for a commercially minded Finance Business Partner to drive financial performance and strategic insight across our direct-to-consumer (B2C) products: ReadCube, Overleaf, and Writefull. These platforms serve a global user base of students, researchers, and professionals—delivering intuitive, high-value tools in the digital research workflow.

This role is at the intersection of finance, strategy, and product. You'll be responsible for optimizing our subscription economics, supporting decision-making with deep financial insights, and partnering closely with Product, Marketing, and Customer Experience teams to fuel sustainable growth.

Please be aware that we may close this position early if we receive a high volume of applications, so we encourage you to apply promptly.

What you’ll be doing

Strategic Partnering

• Act as a key finance advisor to the leadership of ReadCube, Overleaf, and Writefull.
• Deliver tailored insights that drive pricing strategy, product investments, and go-to-market execution.
• Work cross-functionally to align financial planning with product and growth roadmaps.

Revenue & B2C Metrics Management

• Own the forecasting and tracking of critical B2C SaaS KPIs:

1. Monthly & Annual Recurring Revenue (MRR/ARR)
2. Subscriber Growth and Churn
3. Customer Acquisition Cost (CAC)
4. Customer Lifetime Value (LTV)
5. Conversion Rates (e.g., Free-to-Paid, Trial-to-Paid)
6. ARPU, DAU/MAU, Payback Periods, NRR, GRR
7. Cohort and Funnel Analytics

• Identify performance trends, risks, and revenue opportunities based on user behavior and campaign outcomes.

Forecasting, Insights & Reporting

• Build financial models and dashboards that power scenario planning and strategic decision-making.
• Translate data into compelling narratives for senior stakeholders across Product, Growth, and Leadership.
• Partner with analytics teams to improve financial reporting infrastructure and visibility.

Planning & Strategic Support

• Lead B2C revenue contributions to budgeting and long-range planning.
• Evaluate the financial impact of feature rollouts, promotions, or new customer segments.
• Support investment cases for growth experiments, pricing models, and international expansion.

What Success Looks Like

• Forecast accuracy across subscriber growth, churn, and ARR
• Clear financial visibility into product performance and marketing efficiency
• Improved unit economics (e.g., LTV:CAC, payback period)
• Strong cross-functional influence with Product and Marketing
• Demonstrated financial impact on strategic B2C initiatives

What you’ll bring to the role

• Experience in finance business partnering, commercial finance, or revenue ops—ideally in B2C SaaS, EdTech, or digital subscription models
• Deep understanding of digital customer lifecycles, user behavior, and funnel dynamics
• Strong modeling, forecasting, and storytelling skills
• Fluency with tools like Power BI, Google Sheets, Salesforce, Anaplan, Google Analytics or other similar tools
• Confidence engaging with senior stakeholders and product leaders
• A collaborative, agile mindset with excellent communication skills

Not sure you meet all qualifications? Let us decide! Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when in fact, they often do! We are committed to creating a diverse and inclusive environment and strongly encourage you to apply.

Our vision and values

We invest in, nurture and support innovative businesses and technologies that make all parts of the research process more open, efficient and effective.

The talent we secure is fundamental to us achieving our vision and our growth plans. The values we live by are:

We are brave in the pursuit of better

We are collaborative and inclusive

We are always open-minded

We are from and for the community

We're an equal opportunity employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.