Fast-Paced Retail Sales Assistant with Growth Path

Frasers Group; Greater London; Hybrid; GBP 12,398,000 - 16,531,000; Full time

Benefits offered by this job

Competitive hourly rate

Flexible working

Staff discount across Frasers Group

Career progression

Fun, fast-paced atmosphere

Job summary

Sports Direct in London is seeking a proactive Sales Assistant to greet customers, guide them to the right products, and deliver fast, friendly service on a busy retail floor.

You’ll work as part of a team, keep shelves tidy, process transactions quickly, and participate in promotions, with induction and development pathways within the Frasers Group. This role offers a path to supervisor and management programmes and nationally recognised qualifications.

Qualifications

• Retail or customer service experience is a bonus, but not essential.
• Motivation to deliver results and take pride in your work.
• Flexibility and reliability, especially through peak trade.
• A team-player mentality that thrives when the pace picks up.
• Strong communication skills and a customer-first mindset.

Responsibilities

• Greet customers, answer questions, and help them find the right product.
• Deliver brilliant service at every touchpoint, from the door to the till.
• Keep the shop floor tidy, well-stocked, and visually on point.
• Replenish shelves and rails so the floor is always ready for the next customer.
• Process transactions quickly and accurately.
• Promote current offers and upsell opportunities.
• Work as one team to hit daily sales and service goals.

Skills

Customer service

Motivation

Flexibility

Team-player

Communication

Job description

Sports Direct in London is seeking a proactive Sales Assistant to greet customers, guide them to the right products, and deliver fast, friendly service on a busy retail floor.

You’ll work as part of a team, keep shelves tidy, process transactions quickly, and participate in promotions, with induction and development pathways within the Frasers Group. This role offers a path to supervisor and management programmes and nationally recognised qualifications.