Event Marketing Manager

JR United Kingdom; Sheffield; Remote; GBP 35,000 - 50,000; Full time

Job summary

A leading company seeks an experienced Event Marketing Manager to create impactful marketing campaigns across executive summits and gatherings. The role emphasizes demand generation, stakeholder management, and requires strong expertise in Salesforce, Pardot, and various outreach methods. A remote-first approach offers flexibility with opportunities for travel across several countries.

Benefits

Remote-first working

Fast-paced environment with autonomy

Opportunities to travel

Qualifications

• 3–5+ years in B2B event or demand generation marketing.
• Strong knowledge of Salesforce, Pardot, and Cvent essential.
• Experience with LinkedIn Ads, Google Ads, and analytics.

Responsibilities

• Plan and execute end-to-end marketing campaigns for events.
• Manage Salesforce lead tracking and integrate reporting.
• Align with Delegate Acquisition and Sales teams.

Skills

B2B event marketing

Demand generation

Project management

Stakeholder alignment

Commercial mindset

Tools

Salesforce

Pardot

Cvent

LinkedIn Ads

Google Ads

Job description

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Event Marketing Manager, sheffield, south yorkshire

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Client:

Rela8 Group

Location:

sheffield, south yorkshire, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

5

Posted:

16.06.2025

Expiry Date:

31.07.2025

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Job Description:

Location: Remote (UK-based preferred)

Reports to: CEO

We’re looking for an experienced, hands-on Event Marketing Manager to join Rela8 Group and lead demand generation campaigns across our portfolio of executive summits, roundtables, and private dinners. This is a high-impact, performance-focused role where you’ll be responsible for generating MQLs, supporting delegate acquisition, and driving sponsorship interest through multi-channel marketing campaigns.

Key Responsibilities:

• Plan, build and execute end-to-end marketing campaigns for all events

• Own Cvent landing pages and ensure they are optimised for conversion

• Build and execute email campaigns via Pardot, and track performance

• Run paid and organic outreach campaigns (LinkedIn, Google Ads, etc.)

• Manage Salesforce lead tracking and integrate campaign reporting

• Report weekly on campaign performance: MQLs, CPL, conversion rates

• Align closely with Delegate Acquisition and Sales teams to meet joint goals

Requirements:

• 3–5+ years in B2B event or demand generation marketing

• Strong working knowledge of Salesforce, Pardot, and Cvent is essential

• Hands-on experience with LinkedIn Ads, Google Ads, and analytics tools

• Excellent project management, multitasking, and stakeholder alignment skills

• Proactive, commercially-minded, and confident working remotely

What We Offer:

• Remote-first working (UK-based preferred)

• Fast-paced environment with autonomy and real impact

• A collaborative team working at the heart of the B2B tech community

• Opportunities to travel and work on events across the UK, US, UAE and Europe