Enterprise Global Internal Content Manager

GSK; Greater London; Hybrid; GBP 60,000 - 90,000; Full time

Job summary

GSK in Greater London is seeking an Enterprise Global Internal Content Manager to develop and deliver engaging internal content plans and campaigns aligned to priorities for global employees. You will write emails and articles, create digital assets, videos, and manage meetings and events, using insights and AI to measure impact, selecting channels for maximum reach.

The role reports to the Head of Global Enterprise Internal Communications and requires strong writing and stakeholder engagement

Qualifications

• Relevant internal communications experience supporting a complex, international organization.
• Excellent writing and content development skills; translate technical information into clear messages.
• Experience choosing digital channels and tools to achieve outcomes.

Responsibilities

• Develop and deliver creative communications plans on company priorities to inform, motivate and inspire GSK employees.
• Create and deliver high-quality content—emails, articles, posts, presentations, leader packs, scripts.
• Identify and deploy the optimal channel mix and content formats to reach employees for greatest impact.
• Use data, insights and AI to measure and improve the impact of global content and campaigns.
• Partner across CGA to influence, deliver impact and support local targeting and adoption.
• Occasionally manage external agencies for videos, animations and infographics.

Skills

Content Development

Corporate Copywriting

Crisis Communication Management

Cultural Change Management

Data Analytics

Digital Fluency

Employee Advocacy

Employee Engagement

Market Shaping

Reputation Management

Risk Management

Stakeholder Management

Storytelling

Strategic Planning

Job description

GSK remains committed to achieving bold commercial ambitions for the future. By 2031, we aim to deliver £40 billion in annual sales, leveraging our existing strong performance momentum to significantly increase our positive impact on the health of billions of patients globally. Our Ahead Together strategy is centered on early intervention to prevent and alter the course of disease, thereby protecting people and supporting healthcare systems.

Our diverse portfolio consists of vaccines, specialty medicines, and general medicines. Through continuous innovation and a dedicated focus on scientific and technical excellence, we strive to develop and launch new, groundbreaking treatments that address critical health challenges.

Internal Communications plays a key role in engaging our people to achieve the opportunity we have ahead of us – building confidence in our future, inspiring employees in the value GSK delivers to patients and shareholders and bringing clarity so we can focus on what matters.

As Enterprise Global Internal Content Manager, you will be accountable for developing and delivering engaging and focused internal content plans and campaigns on specific priorities to reach GSK’s global employees, from senior leaders to non-desk based front line employees. This varied role will develop engaging content, aligned to our enterprise editorial calendar, including writing emails and articles, developing creative digital assets, delivering videos and managing meetings and events. You will be responsible using insights and data to target content, selecting the right communications channels and formats to effectively reach our audiences. You should be able to work at pace and have strong writing, content development and organisational skills, as well as high digital fluency.

In this role you will

This role reports to the Head of Global Enterprise Internal Communications and is responsible for:

• Developing and delivering creative and impactful communications plans on company priorities to inform, motivate and inspire GSK employees.
• Creating, editing and delivering high-quality content, including email, articles, social media posts, presentations, leader packs, video scripts etc.
• Identifying and deploying the optimal channel mix and content formats to reach employees where they are, for greatest impact.
• Using data, insights and AI to measure and continually improve the impact of global content and campaigns recommending and implementing improvements and sharing best practices.
• Partnering collaboratively across the CGA function to influence, deliver impact and support local targeting and adoption.
• On occasion, managing external agency support for creating videos, animations, infographics, and other deliverables required to meet business objectives.

Attributes:

We are looking for an experienced communications professional with:

• Strong interpersonal and influencing skills
• High learning agility
• Confidence working with senior stakeholders and influencing decision making.
• The ability to use judgment in all situations, particularly when handling sensitive or confidential information

Why you?

Basic Qualifications :

We are looking for professionals with these required skills to achieve our goals:

• Relevant internal communications experience supporting a complex, international organization.
• Excellent writing and content development skills, including translating technical, scientific or business information into clear messages.
• Experience selecting and using the right digital channels and tools to achieve specific communication outcomes.

Preferred Skills :

If you have the following characteristics, it would be a plus:

• Communications experience in pharmaceutical/healthcare industry.
• Demonstrated ability to adapt messages for different geographies and audiences.
• The ability to assess and prioritise business communications needs, based on their impact and a clear understanding of the role of CGA
• Familiarity with employee engagement measurement and insight tools.

Closing Date for Applications: Thursday 10th September 2026 (COB)

During the course of your application, you will be requested to complete voluntary information which will be used in monitoring the effectiveness of our equality and diversity policies. Your information will be treated as confidential and will not be used in any part of the selection process. If you require a reasonable adjustment to the application / selection process to enable you to demonstrate your ability to perform the job requirements, please contact 0808 234 4391. This will help us to understand any modifications we may need to make to support you throughout our selection process.

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Skills

Content Development, Corporate Copywriting, Crisis Communication Management, Cultural Change Management, Data Analytics, Digital Fluency, Employee Advocacy, Employee Engagement, Market Shaping, Reputation Management, Risk Management, Stakeholder Management, Storytelling, Strategic Planning

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive.

We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.

People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.

GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.

We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us at [e-mail] where you can also request a call.

Please note should your enquiry not relate to adjustments, we will not be able to support you through these channels. However, we have created a Recruitment FAQ guide. Click the Link where you will find answers to multiple questions we receive

Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, GSK may be required to capture and report expenses GSK incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure GSK’s compliance to all federal and state US Transparency requirements. For more information, please visit the Centers for Medicare and Medicaid Services (CMS) website at https://openpaymentsdata.cms.gov/