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Energy Marketing Manager

Inspiring Interns

London

On-site

GBP 45,000 - 65,000

Full time

Yesterday
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Job summary

A dynamic Energy Company in London seeks an experienced Energy Marketing Manager to enhance brand visibility and generate leads through innovative marketing strategies. This role involves content creation, digital marketing management, and collaboration with sales teams to support growth in the renewable energy sector.

Qualifications

  • Proven experience in marketing campaigns in renewable energy.
  • Excellent written and verbal communication skills.
  • Strong background in digital marketing strategies and lead generation.

Responsibilities

  • Develop and execute multi-channel marketing strategies.
  • Create high-quality content to promote renewable energy solutions.
  • Manage and optimise digital marketing campaigns.

Skills

Creative thinking
Communication
Attention to detail
Content creation
Lead generation
Digital marketing
Market research

Tools

Marketing automation tools
CRM systems
Analytics platforms

Job description

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ENERGY MARKETING MANAGER – LONDON

Our client, a fast-growing Energy Company, is seeking an experienced, versatile Marketing Manager to create and manage marketing campaigns that increase brand awareness and generate demand for their products and services.

The ideal candidate will focus on content creation and lead generation, playing a key role in driving brand awareness, customer engagement, and business growth. You will develop and execute innovative marketing strategies that position the company as a leader in the renewable energy sector.

  • Develop and implement multi-channel marketing strategies to generate qualified leads and enhance brand visibility.
  • Create compelling, high-quality content (blogs, case studies, white papers, social media posts, videos, etc.) that resonates with target audiences and promotes renewable energy solutions.
  • Manage and optimise digital marketing campaigns, including SEO, PPC, email marketing, and social media/LinkedIn, to drive engagement and lead conversion.
  • Deliver core content, tailored for use across various channels.
  • Collaborate with the sales team to align marketing efforts with lead generation targets and support sales enablement through content.
  • Work closely with internal teams, including sales and operations, to align marketing initiatives with business goals.
  • Conduct market research to identify trends, customer needs, and the competitive landscape to inform marketing strategies.
  • Track and analyse marketing effectiveness using data-driven insights to refine strategies and inform future planning.

Requirements for the Marketing Manager role:

  • Proven experience in developing and executing content and product-focused marketing campaigns within the renewable energy industry (candidates with a renewable energy background will be preferred).
  • Accuracy and attention to detail.
  • Creative thinking skills.
  • Excellent communication skills.
  • Proven experience in a marketing role, ideally within renewable energy, sustainability, or technology sectors.
  • Strong background in content creation, with excellent written and verbal communication skills.
  • Success in lead generation and digital marketing strategies.
  • Experience with marketing automation tools, CRM systems, and analytics platforms.
  • Ability to work collaboratively across teams and manage multiple projects simultaneously.
  • Passion for renewable energy and sustainability.
  • Experience in SEO, PPC, and social media management.
  • Knowledge of renewable energy industry trends and regulations.
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