EMEA Marketing Manager

Canonical; London; Remote; GBP 50,000 - 80,000; Full time

Job summary

Canonical is seeking an EMEA Marketing Manager who will play a key role in developing marketing strategies and executing regional campaigns. This fully remote position collaborates closely with sales and product teams to drive growth across diverse industries. Ideal candidates will have experience in B2B marketing for enterprise IT products and a passion for technology, aiming to create engaging campaigns that resonate with the EMEA market.

Benefits

Fully remote working environment

Personal learning and development budget

Annual compensation review

Recognition rewards

Annual holiday leave

Employee Assistance Programme

Opportunity to travel for team meetings

Priority Pass for travel upgrades

Qualifications

• Experience in B2B marketing for enterprise IT products.
• Experience working with the EMEA market.
• Hands-on mindset with proven ability to meet deadlines.

Responsibilities

• Develop and execute go-to-market strategy for the EMEA region.
• Set and monitor KPIs for marketing campaigns.
• Own webinars and offline events from planning to execution.

Skills

B2B marketing

SaaS

Communication

Growth mindset

Education

Bachelor’s or equivalent in Business, Marketing, or STEM

Job description

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Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform, Ubuntu, is very widely used in breakthrough enterprise initiatives such as public cloud, data science, AI, engineering innovation, and IoT. Our customers include the world's leading public cloud and silicon providers, and industry leaders in many sectors. The company is a pioneer of global distributed collaboration, with + colleagues in 75+ countries and very few office-based roles. Teams meet two to four times yearly in person, in interesting locations around the world, to align on strategy and execution.

The company is founder-led, profitable, and growing.

EMEA Marketing Manager

Canonical is looking for a regional marketing manager who will be responsible for developing long-term marketing strategy and executing campaigns for EMEA across a diverse range of products and industries to support our growth strategy. This is a hands-on, multi-disciplinary and dynamic position, requiring close collaboration with the regional sales teams, the partner teams, product teams, and other marketing functions.

The ideal candidate is passionate about technology, technology marketing and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve oneself / the team / the organisation. They love to problem solve, get hands-on, experiment, measure and use automation to make daily life easier.

This role reports to the EMEA and Americas regional marketing team manager.

Location: This role will be based remotely in the EMEA region.

What your day will look like

• Develop and execute go-to-market strategy for certain industries within the EMEA region
• Set relevant KPIs for lead generation, demand generation and brand awareness campaigns; monitor and improve them on a regular basis
• Build organic and paid campaigns from scratch including crafting strong copy, and creating visual assets for emails, social media and paid ads in line with canonical’s brand
• Own webinars and regional offline events at all stages from planning to execution including holistic pre- and post-event/webinar strategies, webinar set up, streaming
• Work with the CRM Team to attract, convert, engage and communicate with new and existing audiences
• Be fully responsible for the regional budget planning and execution constantly monitoring and adjusting it accordingly
• Collaborate extensively with regional Sales teams to get their insights and implement them to the regional marketing strategy

We expect members of the Canonical marketing team to be excellent communicators who are at ease working with a complex mix of engineers, product managers, sales representatives and executives.

What we are looking for in you

• Experience in B2B marketing for enterprise IT products, SaaS experience
• Experience working with the EMEA market
• Excellent academic results, with Bachelor’s or equivalent in Business, Marketing, or STEM
• Hands-on mindset and ability to test various marketing assumptions attributing to scaling the most efficient ways of achieving positive marketing results
• Growth mindset - enthusiasm for challenges and work ethic with a ‘can do’ attitude
• Objectivity and openness to others' views while continuously building a positive team spirit
• Proven ability to prioritise and meet deadlines without sacrificing quality

What we offer you

Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilisation. Our compensation philosophy is to ensure equity right across our global workforce.

In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional benefits may apply depending on the work location and, for more information on these, please ask your Talent Partner.

• Fully remote working environment - we’ve been working remotely since !
• Personal learning and development budget of 2,USD per annum
• Annual compensation review
• Recognition rewards
• Annual holiday leave
• Employee Assistance Programme
• Opportunity to travel to new locations to meet colleagues at ‘sprints’
• Priority Pass for travel and travel upgrades for long haul company events