Email Marketing Specialist (Hubspot)

GWI; London; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

GWI is seeking an Email Marketing Specialist to join their demand generation team in London. This 6-month contract role involves building email campaigns in HubSpot, collaborating with various teams, and supporting strategic growth. Ideal candidates will have prior HubSpot experience and strong organizational skills, contributing to impactful marketing projects in a flexible environment.

Benefits

Generous leave

Competitive salary

Flexible work arrangements

Professional development

Supportive community

Qualifications

• Prior experience in HubSpot for email management.
• Experience in creating and deploying email campaigns.
• Ability to interpret briefs with creative thinking.

Responsibilities

• Building and deploying high-performing email campaigns in HubSpot.
• Creating nurture workflows and maintaining segmentation best practices.
• Collaborating with content, design, and marketing operations.

Skills

Email campaign management

HubSpot

Project management

Creative thinking

Organizational skills

Tools

Asana

Job description

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Location: London

️ Office requirement: 1x a week

Employment type: Contract - 6 months

At GWI, we’re always looking for extraordinary people who thrive on making an extraordinary impact. We’re currently seeking an Email Marketing Specialist to play a key role in our demand generation team in London. If you’re motivated by making a difference, keep reading. This could be the start of something extraordinary.

What will I be doing? As our Email Marketing Specialist, you’ll be responsible for building and deploying high-performing email campaigns in HubSpot, creating nurture workflows, maintaining segmentation best practices, and contributing to tailored, data-driven user journeys. This role involves collaboration with content, design, project management, and marketing operations to enhance our email marketing strategy.

This is a contract role designed to support internal resources during a period of strategic growth and transformation. It’s an exciting environment where flexibility and adaptability are essential as we grow.

What do I need to bring? You should demonstrate core skills relevant to this role. Prior experience in HubSpot for email management, including building and executing email workflows, is required. You should have experience in creating, scheduling, and deploying email campaigns, and be able to interpret briefs with creative and conceptual thinking. Organizational skills and experience with project management tools like Asana are also necessary. A positive attitude aligned with our values—thinking big, asking why, and showing respect—is essential.

Interview steps: Preliminary phone call with the Talent Team, first video interview with hiring managers, and a final panel interview which may include a presentation and a values discussion.

What is GWI? GWI provides modernized consumer research data across the globe, offering insights into consumer values, purchase journeys, media usage, and social habits, based on data from nearly 3 billion people across 52+ countries.

What’s in it for you? You’ll work on impactful projects, enjoy generous leave, competitive salary, flexible work arrangements, family-friendly policies, professional development, and a supportive community committed to diversity, equity, and inclusion.

We are an equal opportunity employer and encourage applications from disabled candidates and underrepresented communities.