Email Marketing Specialist

Zenith Vehicles

Leeds

Hybrid

GBP 32,400 - 39,600

Full time

14 days+

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Benefits offered by this job

Competitive Salary

24 days annual leave

Private Medical Insurance

Development opportunities

Free onsite parking

Job summary

A leading vehicle solutions provider in Leeds is seeking an Email Marketing Specialist to lead their email marketing strategies. This role requires proven experience in managing impactful email campaigns and strong analytical skills. The position offers a competitive salary up to £36,000, along with various benefits and a hybrid working model.

Qualifications

Proven experience running impactful email campaigns at scale.
Hands-on experience with Dotdigital (or similar ESPs).
Strong knowledge of email strategy and segmentation.

Responsibilities

Own the end-to-end email marketing strategy across B2B and B2C.
Manage and evolve automated and behaviour-based email journeys.
Monitor, report on, and analyse email KPIs.

Skills

Email campaign management

Strategic thinking

Analytical skills

Collaboration

Attention to detail

Tools

Dotdigital

Job description

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Base pay range

Direct message the job poster from Zenith Vehicles

At Zenith, we've been leading the transition to sustainable vehicle solutions for over 30 years. As the UK's largest independent vehicle solutions provider, we're proud of our people, our award-winning service and our bold ambitions to make mobility smarter, greener, and better for everyone, and we're now looking for an Email Marketing Specialist to join our marketing team.

This is a fast-paced, high impact role, and a brilliant opportunity to shape and evolve our email strategy, playing a central role in how we communicate with our customers. From strategy to execution, automation, and analysis – you’ll lead the way in delivering email campaigns that drive engagement, boost conversion, and generate commercial value.

Your Role & Impact

You’ll be our subject matter expert in email marketing, leading the end-to-end strategy, planning, creation, and optimisation of our email marketing campaigns across our B2B and B2C audiences – with a strong focus on customer experience, commercial performance, and continuous improvement.

What You'll Do

Shape our future – own the end-to-end email marketing strategy across our B2B and B2C audiences
Drive innovation – manage and evolve our automated and behaviour-based email journeys to support business goals
Make a real impact – plan, coordinate, and execute campaigns to support product launches, seasonal activity, and always-on journeys
Build and distribute email campaigns in Dotdigital, including personalisation, data management, and dynamic content
Maintain and manage our email templates and components, ensuring brand and compliance alignment
Manage data uploads and segmentation, ensuring our database is accurate and effective
Monitor, report on, and analyse email KPIs (e.g. open rates, clicks, conversions, unsubscribes, and ROI)
Produce monthly reports to senior stakeholders with actionable insights and recommendations
Develop a test and learn methodology for email marketing to continuously improve performance
Work closely with the wider marketing team – championing a customer-first approach and sharing best practice and performance improvements

About You

You’re a driven, detail-orientated email marketing specialist. You’re not just technically capable with email tools like Dotdigital, you’re a strategic and analytical thinker – always looking for ways to improve performance. You understand how to use automation, segmentation, and messaging to move the needle – and you care about getting the right message to the right person and the right time. You understand the role of email in integrated marketing campaigns and are comfortable working collaboratively and in a fast-paced environment.

What You'll Bring

Proven experience running impactful email campaigns at scale
Hands-on experience with Dotdigital (or similar ESPs)
Strong knowledge of email strategy, segmentation, targeting, customer journeys and automation
An understanding of compliance and GDPR best practice
Analytical skills, with experience of implementing test and learn email strategies
Passionate about email marketing, and a desire to drive results
Collaborative, proactive working style with strong communication skills

What’s In It for You?

Competitive Salary: up to £36,000 per annum (depending on experience) & Annual bonus
24 days annual leave & 1 day for your birthday, with the option to buy more
Private Medical insurance, Life Insurance, Critical Illness Cover, Dental and Health Cash Plans, Funded HRT Treatment, and more.
Tech Scheme, Car Sacrifice Scheme, Cycle to Work Scheme, Season Ticket Loans, breakdown cover
Development opportunities with access to our MyGPS personal development framework.
Perks at Work – save money on everyday essentials with access to a shopping discounts site
Onsite GP & Masseuse, Employee Assistance Programme, Pensions advice, Funded HRT Treatment, and Mental Health First Aiders
Sports and social clubs, company activities, and team events.
Inclusive culture with colleague-led equality networks
Free onsite parking and hybrid working options

Sound Like the Right Opportunity for You? Apply Now!

When you join Zenith, you’re becoming part of a team that’s driving innovation, sustainability, and success. We are proud to be an equal opportunity workplace that seeks to recruit, develop and retain the most talented people from a variety of backgrounds, perspectives, and skills. We therefore encourage applications from people who want to be part of a business that’s shaping the future of vehicle mobility, delivering for customers, and making a difference for the environment and society.

Seniority level