Area Sales Manager

Michael Page (UK); Sheffield; On-site; GBP 30,000 - 60,000; Full time

Job summary

An established industry player is seeking a dynamic Area Sales Manager to drive sales growth in the automation sector. This exciting role involves managing key client relationships, developing strategic sales plans, and identifying new business opportunities across Yorkshire and beyond. The ideal candidate will possess a strong B2B sales background, excellent communication skills, and a technical aptitude for automation products. Join a forward-thinking company that values innovation and offers great career progression opportunities while you make a significant impact in a thriving market.

Qualifications

• Proven experience in sales, preferably in automation or security industries.
• Strong understanding of B2B sales processes and customer relationship management.

Responsibilities

• Develop and execute a strategic sales plan to achieve sales targets.
• Manage relationships with existing customers and identify new business opportunities.

Skills

B2B sales

Account management

Business development

Communication skills

Negotiation skills

Presentation skills

Technical aptitude

Job description

• An exciting opportunity join a UK leading entry automation technology provider
• With great OTE potential and career progression

About Our Client

Our client is a leading provider of automation solutions for gates, barriers, and access control systems. With a reputation for innovation, quality, and customer service, we support businesses and customers across the UK with high-performance automation products and solutions.

We are seeking a dynamic and results-driven Area Sales Manager to manage and grow sales within a specified region. The ideal candidate will have a strong background in B2B sales, account management, and business development within the automation, security, or related industry. This role requires an individual who can build strong relationships with existing clients while identifying and converting new business opportunities.

Job Description

• Develop and execute a strategic sales plan to achieve and exceed sales targets across Yorkshire, East Midlands and East Anglia.
• Manage and grow relationships with existing customers, including distributors, installers, and system integrators.
• Identify and develop new business opportunities through proactive outreach and networking.
• Conduct product demonstrations and training sessions for clients and stakeholders.
• Provide expert advice and solutions to customers regarding automation and access control products.
• Monitor market trends, competitor activities, and customer needs to inform sales strategy.
• Work closely with the internal sales, technical support, and marketing teams to enhance customer experience.
• Attend industry events, trade shows, and networking opportunities to promote our client's offering.
• Prepare and present sales reports and forecasts to senior management.

The Successful Applicant

• Proven experience in sales, account management, or business development, preferably in construction, automation, security, or access control industries.
• Strong understanding of B2B sales processes and customer relationship management.
• Excellent communication, negotiation, and presentation skills.
• Self-motivated and results-oriented with the ability to work independently.
• Strong technical aptitude and willingness to learn about automation products.
• Ability to travel within the assigned region and occasionally nationwide.
• Full UK driving licence.

What's on Offer

Competitive package depending on experience.