Ecommerce Category Specialist - Yankee Candle

NEWELL; London; Hybrid; GBP 40,000 - 80,000; Full time

Job summary

An established industry player seeks a Category Specialist to enhance consumer engagement with Home Fragrance products. This role involves driving eCommerce strategies, managing relationships with Amazon, and collaborating with brand leaders to optimize growth. You will leverage your analytical skills to develop effective marketing strategies and maximize ROI. Join a dynamic team that values integrity and teamwork, and enjoy a flexible hybrid work environment with access to extensive professional development resources. This is a fantastic opportunity to make a significant impact in the fast-paced world of consumer goods.

Benefits

Flexible hybrid work

Access to LinkedIn Learning

Product discounts

Employee Referral Program

Employee Assistance Program

Paid charity activities

Diversity & Inclusion initiatives

Qualifications

• Proven experience in eCommerce and category management.
• Strong analytical capabilities and data-driven decision-making.

Responsibilities

• Execute Home Fragrance category strategy for EMEA.
• Manage P&L to optimize growth via Amazon EMEA.
• Collaborate with brand marketing and sales teams.

Skills

eCommerce Marketing

Analytical Skills

Category Management

P&L Management

Trade Marketing

Education

University degree in Business

Tools

Excel

Job description

Job ID: 5022

Alternate Locations: United Kingdom-England-London; Italy-Lombardy-Milan

Reports to: eComm Trade Marketing Manager

Location: London (Hammersmith), UK or Milan area (Pogliano Milanese), IT

Contract type: Permanent

Your Role & Team in a Nutshell

As a Category Specialist, you will focus on identifying ways to drive consumer consumption of Home Fragrance (HF) products, promoting brands such as Yankee Candle, Woodwick, Chesapeake Bay on Amazon. You will influence, strengthen, and manage relationships with Amazon and internal business partners. In this role, you will help develop practices to succeed in e-commerce while collaborating with brand leaders and internal partners on programmes and initiatives.

You will work independently while being a member of the EMEA eCommerce team, which acts as the Centre of Excellence for the region.

We will support your development through regular feedback and access to online training courses.

Your Key Responsibilities:

1. Execute Home Fragrance category strategy to drive consumer consumption in EMEA by developing principles and best practices for product selection, marketing, media activation, and promotional investment.
2. Manage the P&L jointly with sales and operations partners to optimise sustainable growth via Amazon EMEA.
3. Influence and align with internal business leaders regarding Amazon EMEA HF category growth ambitions and investments.
4. Collaborate with brand marketing and sales teams to ensure cohesive programmes across channels.
5. Develop long-term growth strategies and portfolio selection using qualitative and quantitative analysis.
6. Maximise ROI by assisting in media budget management and implementing search strategies to boost brand visibility.
7. Oversee content development, KPI reporting, and explore new Amazon market opportunities.

What You'll Need

Minimum:

• Proven category experience, trade/shopper marketing experience in eCommerce within a large, international consumer-packaged goods (CPG), fast-moving consumer goods (FMCG), or consumer durables company.
• University degree in Business or a related field.
• Advanced Excel skills with strong analytical capabilities and data-driven decision-making experience.
• Experience with finance concepts such as P&L, budgeting, and cost estimation.
• Willingness to travel internationally occasionally.

Your Advantage:

• Success in category management with major retailers.
• Strategic thinking, self-starter attitude, and ability to manage multiple projects.
• Experience in online marketing tactics with a focus on ROI optimization.
• Strong business acumen and collaborative working style across business lines.

What You Gain

Join Newell Brands, with a strong presence in the EMEA region, and benefit from:

• Flexible hybrid work (approx. 3 days in office, 2 days remote).
• Access to LinkedIn Learning with 17,000+ courses for professional growth.
• Commitment to sustainability and social responsibility.
• Product discounts from brands like Parker, DYMO, Sharpie, Contigo, and others.
• Employee Referral Program with bonus opportunities.
• Confidential Employee Assistance Program supporting well-being.
• Paid charity activities through Give@Newell.
• Access to Employee Resource Groups promoting Diversity & Inclusion.
• Core Values: Integrity, Teamwork, Passion for Winning, Ownership, Leadership.

Interested?

Click "Apply Now" and upload your CV. If shortlisted, a recruiter will contact you for an initial phone interview.

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