Creative and Content Executive

Halfords Group PLC; West Midlands; Hybrid; GBP 23,000 - 28,000; Full time

Job summary

An established industry player is seeking a Creative and Content Executive to enhance brand visibility across all channels. This dynamic role involves collaborating with various teams to develop and implement engaging content strategies that resonate with customers. You will be pivotal in maintaining brand consistency while delivering compelling creative assets for digital platforms. If you thrive in a fast-paced environment and have a passion for creativity and customer engagement, this opportunity is perfect for you. Join a company that values diversity and offers a collaborative atmosphere where your contributions will make a significant impact.

Qualifications

• Attention to detail and ownership of work are crucial.
• Strong creative and communication skills are essential.

Responsibilities

• Collaborate with teams to launch creative content in-store and online.
• Assist in developing content strategies and managing budgets.

Skills

Creative Skills

Communication Skills

Copywriting Skills

Project Management

Organizational Skills

Job description

Apply now Job no: 555523
Work type: Full time
Site: Redditch
Categories: Marketing
Location: Worcestershire
Salary: Up to £28,000 per Annum + Aligned company benefits
Business Area: Halfords Support Centre

About us

At Halfords, our mission is to inspire and support a lifetime of motoring and cycling. As a specialist retailer, we lead the market through customer-driven innovation and a distinct product range. We are dedicated to providing our customers with an integrated, unique, and convenient service experience—from e-bike and electric vehicle servicing to on-demand solutions. Our commitment is to foster customer loyalty by offering compelling reasons to keep coming back to our stores, ensuring a lifetime of motoring and cycling enjoyment.

The teams at our Redditch Support Centre work with every other area of our business, putting them at the heart of the action and playing a key role in our success and growth. Everyone brings their individual knowledge and experience to work every day, working as one team to keep things moving smoothly.

If you’re willing to get stuck in, you’ll love it here too. So put yourself at the heart of a dynamic, fast-paced working environment where expertise and focus take people far.

About the Role:

As a Creative and Content Executive, you'll play a vital role in ensuring our brands shine across all channels, both internally and externally. You'll be a brand guardian, working diligently to maintain clarity, consistency, and relevance in all our branded touchpoints. Your goal is to provide both our customers and colleagues with an inspiring yet uniform experience.

Key Responsibilities:

1. Collaborate cross-functionally with Marketing, Buying, and Digital teams to launch creative and content in-store and online.
2. Assist in developing content strategies and shaping the content calendar.
3. Support the team in delivering seasonal campaigns and refreshing always-on creative and content.
4. Work with our internal Studio and copy team, as well as external marketing agencies, to create engaging and on-brand content.
5. Contribute to the creation of creative and content assets for various digital channels, including social media, web, email, and print.
6. Assist in video and photography shoots to produce creative assets for our channels.
7. Stay up-to-date with the latest digital content trends and standards.
8. Identify customer needs and content gaps, actively making recommendations for improvement.
9. Help manage the team budget.
10. Create and track purchase orders on behalf of the team.

What we're looking for:

1. You have an unwavering attention to detail and take ownership of your work.
2. You're a confident individual with strong creative, communication, and copywriting skills.
3. Exceptional project management abilities, with experience in managing multiple stakeholders, teams, and agencies.
4. Outstanding organizational skills, with the capability to handle various topics and projects simultaneously.
5. You thrive in a fast-paced, ever-changing environment.
6. You can work independently and collaboratively with other teams.
7. You have a genuine passion for customers and a constant curiosity to deliver the right content at the right time with the right message.
8. You're a productive team member who can effectively collaborate with teams at all levels of the organization.

Not sure you meet all the criteria? We'd encourage you to take the wheel and apply anyway! At Halfords we are committed to creating an inclusive workplace for our colleagues. We're an equal opportunities employer and proud to welcome applications from all backgrounds and embrace diversity within our one Halfords Family.

At Halfords, we operate a hybrid working policy with 3 days per week on-site at our support centre in Redditch Worcestershire.