Senior Executive, Programmatic

About the Role:

The role sits within the WEM Philips Performance Media team and involves working closely with our 17 markets across the region to enable the next phase of business and digital transformation for Philips. You will work with and report into the Programmatic Channel Lead, and collaborate with the wider performance team to ensure the client business objectives are met.

The WEM Programmatic Senior Executive is responsible for executing our Programmatic programme across the region for Personal Health for Philips. You will be responsible for executing best-in-class Programmatic strategies, supporting with planning and delivering strategies across branding, performance media and ecommerce, and delivering on Philip's business priorities.

The ideal candidate will be proactive, a problem-solver, with a hands-on background in display and programmatic to deliver the best service for Philips. This is an exciting role with excellent career opportunities and benefits within a high-profile team. To that end, we are looking for someone who can hit the ground running, take ownership of campaign execution, and collaborate with the performance team to drive excellence for Philips.

Specific areas of responsibilities involve:

1. Executing the key priorities and workstreams for programmatic for Philips.
2. Executing the test & learn plan for Philips, and support in identifying testing opportunities.
3. Supporting in identifying and delivering growth opportunities.
4. High quality, robust and actionable data and performance analysis & reporting.
5. Supporting with partner management.
6. Being a part of the OMD EMEA Performance Community, sharing your expertise and knowledge.

Skills and experience requirements:

1. 1+ years of demonstrable experience managing programmatic & display.
2. Proven ability to independently manage multiple stakeholders in a fast-paced environment.
3. Knowledge of media agency ecosystem.
4. Outstanding verbal and written communication skills.
5. Excellent organizational and leadership skills.
6. Strong attention to detail.
7. Proven background in programmatic & display.
8. Activation expertise.
9. Experience across DV360 and CM360; experience in other DSPs such as TAM, TTD and Amazon is highly beneficial.
10. Experience in brand safety and verification solutions including MOAT, IAS and DoubleVerify is highly beneficial.
11. Strong Excel skills.
12. Understanding of analytics platforms such as Google Analytics is highly beneficial.
13. Good understanding of KPI selection within programmatic.
14. Experience activating programmatic & display with an understanding of best practices across campaign type, campaign structure, optimization, QA, reporting, insight generation, and finance.
15. Supporting with the media plan for programmatic & display.
16. Supporting with the client relationship day-to-day, executing the campaign strategy and optimizations.
17. Ensuring campaigns meet targets and making optimizations.
18. Able to juggle multiple priorities.
19. Creative problem-solving skills, able to 'think outside the box' to find solutions to business challenges.

About the Agency:

At OMD EMEA, we strive to deliver on our promise of 'better decisions, faster' for our clients, partners, and all 6,000+ OMDers across our region every day. As part of the world's largest media network, our business is staging experiences for consumers who have more choice and less attention than ever before. The key to the process is empathy. Empathy to see the world through the eyes of the consumer, to recognize the needs of our clients, and to identify aspirations of our talent.

Learn Fast, Act Fast. To help navigate the road to a 'new normal', learning from, and acting upon data signals at scale and speed is crucial.

Be Your Best
We want everyone to make the most of the opportunity to shine and showcase your talents. We are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.

Diversity, Equity & Inclusion at OMG
At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion, and belonging. We are committed to providing a truly inclusive environment that reflects today's society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

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